VaynerMedia

Consulting Strategist, AEO / GEO

United States- New York, NY

Sponsorship not specifiedDetected 7 days ago

AlgorithmsData AnalysisLLMsRAGSEOContent MarketingGoogle AnalyticsResearchCommunicationPublic Speaking

About the role

ABOUT VAYNERMEDIA VaynerMedia is a global integrated creative and media agency, built for today's consumers.
SUMMARY Strategy at our agency is human-centric, culture-obsessed, and focused on planning for consumer attention.
You won't just be optimizing for algorithms; you will be decoding human behavior.

As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results.
While our SEO/AEO team ensures executional best practices are implemented and technical site foundations are flawless, you will own the consumer insight engine-translating data from social trends, syndicated research, and LLM behavior into distinct creative briefs that ensure our clients' brands are uniquely positioned to be recommended by the next generation of search (ChatGPT, TikTok, Gemini, Perplexity).
Partner with Social Strategy and Creative teams.
Collaborate closely with cross-functional partners (e.g. Manager of SEO/AEO, Analytics, and Paid Media teams) to ensure a robust plan to measure, track, and optimize performance (in real/near-real time) across GSC, GA4, and emerging AEO attribution platforms.

Comfort pulling and interpreting data from Google Search Console and GA4, alongside professional SEO platforms (Ahrefs, Semrush, Screaming Frog) and modern AEO analytics tools (e.g. Profound).
Exceptional cross-functional communication skills, with the ability to bridge the gap between technical and creative stakeholders.

3-8 years of hands-on digital marketing experience (SEO, Content Strategy, or Social Strategy), ideally in a fast-paced agency environment.

Utilize emerging AEO/GEO optimization tools to analyze client content scalability and attribution.

Develop comprehensive optimization strategies tailored for conversational AI (RAG), rooted deeply in client domains and cultural opportunities.
Perform entity research to build topical authority, ensuring client assets are recognizable as trusted nodes in AI knowledge graphs.
Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney.
VaynerMedia is part of the VaynerX family of companies.
We are seeking an AEO & Cultural Insights Strategist to redefine how our high-profile clients build authority across the modern, fractured search ecosystem.

This listing is sourced directly from VaynerMedia's careers page and normalized into a canonical job model.