Anon
Growth Lead
San Francisco · Exec
Sponsorship not specifiedDetected 62 days ago
SQLData AnalysisData VisualizationA/B TestingGoogle AdsCold OutreachLogistics
About the role
- WHY THIS ROLE EXISTS Sales is currently founder-led.
- Cold outreach (email, LinkedIn, Instagram, etc.), organic content, paid (Google Ads and beyond), partnerships (trade associations, integrators, communities).
- Re-allocate weekly. - Run experiments end-to-end.
Responsibilities
- Own the channel-mix portfolio. Cold outreach (email, LinkedIn, Instagram, etc.), organic content, paid (Google Ads and beyond), partnerships (trade associations, integrators, communities). Decide allocation. Re-allocate weekly.
- Run experiments end-to-end. Hypothesis → instrumentation → ship → read → next bet. Landing pages, positioning, offer/packaging, sequences, hooks, creatives. Document learnings so we compound.
- Pull in resources (the Sales Lead, Content Lead, contractors, and our internal agents) that each experiment requires. You don't have to do everything yourself, but you own the outcome.
- Set the metrics and the cadence. Define what "working" means for each channel, build the scorecard inside our dashboard, and run a weekly growth review with the team.
- You should be able to use them, push their limits, and partner with the team to extend them when an experiment needs new instrumentation.
- Experimentation - High. You design clean tests, know what's underpowered, and don't conflate noise with signal.
- Coding experience - Light is plenty. You don't need to ship production code, but you should be comfortable enough to move on your own with AI rather than waiting in a queue.
- Own the channel-mix portfolio.
- Strong analytical chops, with examples of experiments you've designed and read.
Requirements
- Comfort with ambiguous problems and a small team.
- Experience marketing professional services or specialty SMB (med spas, aviation, legal/visa/hospitality).
- Familiarity with experimentation and analytics tooling (Looker Studio, PostHog, basic SQL, etc.).
Visa & Work Authorization
- Experience marketing professional services or specialty SMB (med spas, aviation, legal/visa/hospitality).
This listing is sourced directly from Anon's careers page and normalized into a canonical job model.