Neurocrine Biosciences
Associate Director, Brand Development and Launch - Mood Disorder
US CA San Diego · Director
Sponsorship not specified$174k-$238kDetected 4 hours ago
Brand StrategySalesBudgetingFDA RegulatoryResearchLeadershipCommunicationCollaborationCritical Thinking
About the role
- Responsible for supporting Health Care Professional (HCP) and patient marketing activities for Neurocrine products in the US.
- Serves as a key member of the brand team, leading major initiatives and driving execution of strategic priorities while providing subject matter expertise on the product, market, and treatment landscape. _
- Your Contributions (include, but are not limited to):
Responsibilities
- Leads key components of brand strategy and commercialization efforts while ensuring alignment with broader brand objectives
- Drives creation and execution of HCP and consumer-facing promotional materials and field resources
- Manages agency partners and external vendors to ensure high-quality execution of marketing initiatives aligned with brand priorities
- Supports management of brand budgets and monitors expenditures to ensure alignment with approved plans
- Builds and maintains productive relationships with thought leaders, advocacy organizations, and professional groups to support brand objectives
- Leads complex cross-functional projects with significant business impact and provides recommendations to address strategic and operational challenges.
Requirements
- PhD AND 6+ years of related experience
- Strong understanding of pharmaceutical brand planning and commercialization processes
- Experience translating strategic objectives into effective tactical execution
- Strong understanding of HCP and patient marketing channels, including digital and omnichannel approaches
- Ability to operate effectively in a fast-paced, matrixed environment
- Ability to travel up to 25%
- Emerging internal thought leader with strong technical and business expertise within the commercial organization
- Applies in-depth knowledge of brand management, commercialization, and pharmaceutical marketing to solve complex business issues.
- Experience supporting product launches and/or major commercial initiatives
- Previous people management experience desirable but not required
Nice to have
- Master's or MBA degree preferred AND 8+ years of related experience OR
- Preferred experience includes:
Compensation
- Supports development and execution of the brand's operational plan, including annual business planning activities, tactical implementation, budgeting, and marketing communications
Benefits
- Partners closely with Medical Affairs, Market Access, Sales, Legal, Regulatory, Commercial Operations, Strategic Marketing, and other cross-functional stakeholders to support implementation of brand strategies
- Leads development and execution of innovative HCP and patient-focused promotional programs, including personal and non-personal promotion, digital initiatives, and peer-to-peer education programs
Company info
- Neurocrine Biosciences is a leading biopharmaceutical company with a simple purpose: to relieve suffering for people with great needs. We are dedicated to discovering, developing and commercializing life-changing treatments for patients with under-addressed neurological, psychiatric, endocrine and immunological disorders. The company's diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, hyperphagia in Prader-Willi syndrome, endometriosis* and uterine fibroids*, as well as a robust pipeline including multiple compounds in mid- to late-phase clinical development across our core therapeutic areas. For more than three decades, we have applied our unique insight into neuroscience and the interconnections between brain and body systems to treat complex conditions. We relentlessly pursue medicines to ease the burden of debilitating diseases and disorders, because you deserve brave science. For more information, visit neurocrine.com, and follow the company on LinkedIn, X, Facebook and YouTube. ( *in collaboration with AbbVie )
- About the Role:
- Responsible for supporting Health Care Professional (HCP) and patient marketing activities for Neurocrine products in the US. Contributes to the development and execution of brand strategies and promotional programs
- collaborates closely with cross-functional partners to support successful commercialization and achievement of business objectives. Serves as a key member of the brand team, leading major initiatives and driving execution of strategic priorities while providing subject matter expertise on the product, market, and treatment landscape. _
- Neurocrine Biosciences is a leading biopharmaceutical company with a simple purpose: to relieve suffering for people with great needs.
- We are dedicated to discovering, developing and commercializing life-changing treatments for patients with under-addressed neurological, psychiatric, endocrine and immunological disorders.
- The company's diverse portfolio includes FDA-approved treatments for tardive dyskinesia, chorea associated with Huntington's disease, classic congenital adrenal hyperplasia, hyperphagia in Prader-Willi syndrome, endometriosis* and uterine fibroids*, as well as a robust pipeline including multiple compounds in mid- to late-phase clinical development across our core therapeutic areas.
- For more than three decades, we have applied our unique insight into neuroscience and the interconnections between brain and body systems to treat complex conditions.
- We relentlessly pursue medicines to ease the burden of debilitating diseases and disorders, because you deserve brave science.
- For more information, visit neurocrine.com, and follow the company on LinkedIn, X, Facebook and YouTube. ( *in collaboration with AbbVie )
- to relieve suffering for people with great needs.
- Serves as a marketing representative on promotional review activities and helps ensure promotional materials comply with legal, regulatory, ethical, and company requirements
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