Penske Media Corp.

Penske Media Corp.

The Hollywood Reporter: Associate Manager, Creative Strategy

California - Los Angeles Office

Sponsorship not specified$85k-$95kDetected 8 days ago
Project ManagementAccount ManagementExcelPhotographyResearchCommunicationCollaborationPublic SpeakingOrganizational SkillsMicrosoft Office

About the role

  • This role sits at the intersection of creativity, storytelling, and execution, helping bring advertiser programs to life across THR's digital, social, video, print, and experiential platforms.
  • This person should be highly collaborative, detail-oriented, and comfortable managing multiple concurrent projects while working cross-functionally with teams across the organization.
  • A good faith estimate of the salary range is $85K - $95k upon hire.

Responsibilities

  • Support the development of integrated marketing strategies and custom programs for advertisers across THR platforms
  • Develop compelling proposal materials, pitch decks, and sales narratives that clearly communicate THR's value proposition and premium audience
  • Partner closely with internal teams including Sales, Editorial, Video, Account Management, PR, Research, Design, and Events to develop cohesive marketing programs
  • Help develop proactive marketing packages, category narratives, and advertiser-facing materials that support strategic outreach efforts
  • Collaborate with design and research teams to source supporting assets, audience insights, and presentation materials
  • Support internal knowledge-sharing by helping organize marketing materials, case studies, and sales resources
  • The Hollywood Reporter (THR) is seeking an Associate Manager, Creative Strategy to support the development of cross-platform marketing programs that drive revenue growth and align with THR's editorial voice, premium positioning, and brand objectives.
  • The Associate Manager, Creative Strategy will play a key role in developing custom proposals, strategic sales materials, and integrated marketing initiatives for both proactive opportunities and incoming RFPs.
  • THR is an urgent and timely blend of rigorous breaking news, analysis, investigative reporting, insightful features, as well as lively design and elegant, creative photography across multiple platforms - a high-octane 24/7 website, a luxurious weekly print magazine, video series, podcasts, exclusive events and robust social media accounts.
  • In addition, PMC owns several vital cultural events such as SXSW, LA3C, and Latin Music Week.

Requirements

  • At least 3-6 years of experience in publishing, media, agency marketing, entertainment, or digital media
  • Strong creative writing and storytelling skills with the ability to craft polished marketing materials and presentations
  • Experience contributing to integrated marketing campaigns, custom content initiatives, and advertiser proposals
  • Excellent presentation and communication skills with proficiency in Keynote, PowerPoint, and Excel
  • Ability to think strategically while maintaining strong attention to detail
  • Highly organized with the ability to manage multiple priorities and deadlines in a fast-paced environment
  • Collaborative, proactive, and solutions-oriented mindset
  • Passion for entertainment, media, and The Hollywood Reporter brand
  • Comfortable working across multiple stakeholders and balancing creative development with executional follow-through

Compensation

  • A good faith estimate of the salary range is $85K - $95k upon hire.

Benefits

  • PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family.
  • As part of PMC's dedication to consistently meet employee's needs, we are currently launching a new Flexible Vacation Policy.
  • PMC's journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage.
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