Dentsu Creative (MKTG)

Brand Educator - Alaska

Anchorage and Others, AK

Sponsorship not specified$30k-$35kDetected 177 days ago

About the role

MKTG Brand Educators are brand enthusiasts that educate consumers on high profile brands during on, off, and experiential special events.
They are expected to interact and actively engage consumers at the point of purchase and experience, with the end goal of reinforcing and/or increasing brand awareness.
The BE embodies the brand they represent and humanizes the brand as a result.

Reliable - BE must always arrive to events ready to start on time, and must work until event end Physical and Other Requirements Able to stand/walk for extended periods of time Able to carry heavy trays, boxes, objects Able to maintain a pleasant disposition under stress Satisfy consumer appeal and client marketing requirements Approachable and able to engage consumers

Candidates must be 21yrs. and older.
BE must be able to translate brand information to consumers in a relatable manner.
Engaging - BE must be outgoing, personable and courteous with consumers and approach them with a friendly and helpful attitude, with the goal to build trust in the brand.
They must be able to deliver a safe and unique experiences, and help consumers make informed brand decisions.
BEs must have the ability to immerse themselves in order to obtain an extensive level of knowledge including Category, Product Distillation/Production and Brand with the ability to pass exams testing said knowledge.
BEs must be able to successfully showcase their knowledge and ability to engage by showcasing a "Final" two to three minute presentation, in order to represent brands at events.

This listing is sourced directly from Dentsu Creative (MKTG)'s careers page and normalized into a canonical job model.