Sweetgreen

Sweetgreen

Associate Brand Manager

Los Angeles, CA

Sponsorship not specified$90k-$105kDetected 23 days ago
Data AnalysisProject ManagementContent MarketingBrand StrategyCRMAccountingSupply ChainCommunicationCollaborationAdaptabilityOrganizational Skills

About the role

  • The Associate Brand Marketing Manager is a key stakeholder in menu innovation and marketing strategy and execution, playing an integral role in shaping the future of sweetgreen.
  • This position will be a key contributing member of the Brand Marketing team by supporting complex, cross-functional workstreams across our menu calendar, go-to-market campaigns, brand experiences, and product launches.
  • Join us for the opportunity to make your mark on the future of food.

Responsibilities

  • This role will also manage cross-functional relationships and own brand and business performance analysis within the competitive landscape.
  • You'll be joining a team that manages the organizational menu and marketing calendar, with a guest-obsessed, culturally driven mindset.
  • Develop assignment briefs and brand strategy across new launches and ongoing menu programs, translating consumer and competitive insights into clear creative direction for internal teams and agency partners
  • Lead go-to-market planning and 360 execution for new product launches, partnering with channel teams across CRM, Loyalty/Digital, Social, and Marketplace to drive integrated rollouts
  • Foster a high-functioning working relationship with the internal Creative team and agency partners, managing feedback loops and approvals to bring breakthrough campaigns to life on time and on brand
  • Collaborate closely with the Culinary, Supply Chain, Operations, and Finance teams on menu innovation and ongoing menu optimization initiatives, driving ideation, consumer positioning, and launch readiness
  • Own product financials for relevant menu programs, contributing a clear financial understanding of the business
  • Manage cross-functional communications, project timelines, and workback schedules to ensure seamless execution across all programs
  • Track and manage budgets across owned programs, including spend, POs, and reconciliation in partnership with Accounting
  • Sweetgreen is a national restaurant brand dedicated to building healthier communities by connecting people to real food.

Requirements

  • Proven project management skills with experience owning timelines and cross-functional workstreams
  • Bachelor's Degree in Marketing or related field
  • 3-4 years of experience in a Brand Management or similar Marketing role (brand marketing, integrated marketing, content strategy, or campaign management)

Compensation

  • Starting salary range based on experience
  • $90,000 - $105,000 USD
  • Support annual marketing calendar management and lead performance reporting across launches
  • Salary range for this role:

Benefits

  • Highly competitive pay + bonus plan
  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • Employee HSA and FSA

Company info

  • The Associate Brand Manager will be a part of the Brand team.

This listing is sourced directly from Sweetgreen's careers page and normalized into a canonical job model.