Talkiatry

Senior Lifecycle Marketing Manager

New York, NY · Senior

Work authorization requiredDetected 57 days ago

SQLSnowflakeMachine LearningData EngineeringA/B TestingContent MarketingPerformance MarketingCollaborationProblem Solving

About the role

This is a high-impact, highly visible role at a critical moment in Talkiatry's growth, sitting at the intersection of data, experimentation, and patient experience.
You will bring an experimentation-first mindset and a genuine curiosity for how emerging AI and machine learning capabilities can accelerate lifecycle performance, from smarter segmentation to predictive engagement.
ABOUT TALKIATRY: Talkiatry is transforming mental health care by making high-quality psychiatry more accessible, human, and sustainable for both patients and clinicians.

You will design, execute, and analyze experiments and targeted initiatives to improve intake and activation rates, accelerate early care progression, and strengthen ongoing engagement.
You will work closely with Operations, Product, Data Engineering, Marketing Operations, and Creative to enable event-driven programs, optimize lifecycle performance across channels, and reduce operational friction across the patient and provider lifecycles.
We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us.
Design and execute structured A/B and multivariate tests across email, SMS, and in-app channels, building experimentation roadmaps tied directly to lifecycle KPIs like No show late cancel, visit completion, and retention
Bring analytical rigor and healthy skepticism to AI outputs, validate model performance, monitor for drift, and ensure AI-assisted decisions are always grounded in patient outcomes and business impact

medical, dental, vision, effective day 1 of employment, 401K with match, generous PTO plus paid holidays, paid parental leave, and more!
Grow your career with us: hone your skills and build new ones with our Learning team as Talkiatry expands
It all comes back to care: we're a mental health company, and we put our team's well-being first
Own the analytical layer for lifecycle performance, building, maintaining, and evolving reporting frameworks and dashboards that give the team a clear, real-time view of lifecycle health

We are seeking a Senior Lifecycle Marketing Manager to own measurable performance improvements across the full patient lifecycle, spanning onboarding, activation, early care, and long-term retention.
At Talkiatry, we are an

equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience.

Talkiatry participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I-9 is completed.

This listing is sourced directly from Talkiatry's careers page and normalized into a canonical job model.