Thumbtack
Sr. Director, Supply & Partner Marketing
Remote, Ontario · Director
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About the role
- Supply Marketing / B2B Marketing is a new function with a clear mandate:
Responsibilities
- Define and own the Supply Marketing / B2B Marketing strategy across the full professional lifecycle - how Thumbtack acquires the right professionals in the right markets, activates and onboards them to reach early success, and engages and retains them over the long term
- Serve as the voice of the professional inside Thumbtack - building a deep understanding of what pros care about, how they evaluate ROI on the platform, and where their experience falls short of expectations, and bringing that perspective into product and commercial decisions
- Lead Partner Marketing as a strategic function, developing the portfolio of external partnerships - platform integrations, distribution relationships, channel programs, and co-marketing - that extend Thumbtack's reach on both sides of the marketplace
- Work closely with product, commercial, and supply leadership to ensure Supply Marketing / B2B Marketing and Partner Marketing are grounded in the priorities that matter most to the business and accountable to shared supply growth goals
- Build measurement frameworks tied to professional supply outcomes - acquisition rates, activation, retention - and communicate results and tradeoffs clearly to senior leadership
- Develop your team, create clear accountability, and foster an environment where strong marketers do their best work
- A track record of building activation and retention programs that go beyond acquisition, measured against business outcomes rather than marketing proxies
- Experience building or managing external partnerships - integrations, distribution relationships, channel programs, or co-marketing - and a demonstrated ability to move partner relationships from transactional to strategic
- Comfort building from scratch - the Supply Marketing / B2B Marketing function is new, the strategy is still being defined, and you need to be energized by that
Requirements
- Actual offered salaries will vary and will be based on various factors, such as calibrated job level, qualifications, skills, competencies, and proficiency for the role.
- Strong cross-functional instincts: you earn trust by being specific about priorities, clear about what you need, and accountable for outcomes, and you can influence senior leaders without direct authority
Skills
- THUMBTACK HELPS MILLIONS OF PEOPLE CONFIDENTLY CARE FOR THEIR HOMES.
- Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements.
Compensation
- A commitment to defining success in business terms, developing your team, and building an environment where strong people do their best workExpected salary ranges
Benefits
- Build and manage the B2B marketing programs that support professional growth: targeted acquisition, onboarding and education, community and loyalty initiatives, events, sales enablement, and marketing collateral
Visa & Work Authorization
- x, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or
This listing is sourced directly from Thumbtack's careers page and normalized into a canonical job model.