Alchemer

Alchemer

Marketing Website Developer

Louisville, Colorado

Sponsorship not specified$90k-$110kDetected 14 days ago
JavaScriptPHPHTMLCSSData AnalysisLLMsA/B TestingAccessibilityProject ManagementSEOContent MarketingGoogle AnalyticsCRMPerformance MarketingWordPressLeadership

About the role

  • Who You Are Be Curious We ask questions, seek to understand others, and stay curious about the problems we solve.
  • Customer First means understanding the needs of anyone we impact - whether that's a customer, a coworker, or an end user - and doing right by them.
  • With resourcefulness and resolve, we overcome obstacles, follow through on our commitments, and hold ourselves accountable - because each of us is empowered to make an impact.

Responsibilities

  • You'll be the primary driver of website-generated Marketing Qualified Leads (MQLs), responsible for ensuring the site's technical structure, markup, and architecture are built to support successful search engine optimization.
  • You'll also own the hands-on technical execution of our Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO) strategy - directly impacting Alchemer's visibility, citation, and share of voice across AI-powered discovery platforms like Perplexity, ChatGPT, and Gemini.
  • You'll report to the Director of Demand Generation and Web Strategy and work closely alongside the Digital Marketing Manager and teams across Marketing Operations, Design, Product Marketing, Content Marketing, and Demand Generation to execute unified campaigns.
  • Maintain, develop, and optimize our high-performance marketing website and hosting infrastructure to maximize speed, scalability, and uptime.
  • Lead website conversion rate optimization (CRO) efforts - implementing heatmapping, user behavior analytics, and A/B testing to aggressively grow website-generated MQLs.
  • Build and optimize demand generation landing pages that convert - working closely with the Demand Generation team to support campaign launches, A/B tests, and lead capture.
  • Ensure site architecture, URL structures, page speed, and crawlability meet technical SEO best practices - building and maintaining the foundation that allows search optimization to succeed.
  • Manage and execute tasks in Asana on a timely basis, collaborating with teammates across the organization as needed.
  • Identify and implement AI-assisted automation tools that reduce manual effort and improve the efficiency of digital marketing execution.
  • Partner with the Content Marketing team to turn web intelligence into actionable content briefs - detailing what adjustments are needed to improve Alchemer's visibility, citation, competitive dominance, and share of voice in AI-powered discovery platforms.

Requirements

  • Experience & Leadership
  • Experience connecting website architectures with enterprise marketing automation systems and CRMs.
  • Technical Expertise
  • Working knowledge of WordPress - including plugin management, template customization, and enough PHP, HTML, CSS, and JavaScript to troubleshoot issues and make tactical updates without relying on a developer.
  • Exceptional ability to interpret data from analytics platforms and business intelligence dashboards to generate actionable business strategy.
  • Experience with enterprise WordPress hosting platforms and website QA or accessibility monitoring tools.
  • Proficiency with heatmapping and CRO tools, business intelligence dashboard platforms, and LLM visibility or share of voice tracking tools.
  • Familiarity with enterprise CRM and marketing automation platforms.
  • Experience with AI platforms for prompt engineering, content generation, or rapid front-end prototyping.

Nice to have

  • Experience using AI platforms (like Claude) for prompt engineering or front-end development prototyping tools.
  • Preferred Experience (Nice to Have)
  • Experience with any of the following tools in our current tech stack is a major plus:

Skills

  • Customer First
  • Own the Outcome
  • About Alchemer
  • It provides data insights in over 100 countries, with 50K new surveys created and 5M responses collected every week.
  • Details on Alchemer's products and services can be found on our website ( www.Alchemer.com ).
  • WordPress on enterprise-grade managed cloud hosting, supported by advanced QA and accessibility monitoring platforms.
  • GA4 for website analytics, paired with heatmapping and conversion testing tools and a business intelligence dashboard platform.

Compensation

  • for this position includes an annual base salary of $90,000-$110,000 with eligibility to participate in our Employee Participation Unit program.
  • Compensation for this position includes an annual base salary of $90,000-$110,000 with eligibility to participate in our Employee Participation Unit program.

Company info

  • By ensuring that everyone is able to bring a diversity of talents to work, we're increasingly capable of living out our mission in helping our clients.
  • You may bring qualities that we're looking for in other areas.

Equal opportunity

  • At Alchemer, we're committed to attracting, developing, and promoting a diverse workforce, and infusing DEI throughout all of our internal practices.

Visa & Work Authorization

  • Alchemer is taking applications for this position from candidates who are legally authorized to work in the US and do not require now, or in the future, immigration sponsorship for work authorization.
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This listing is sourced directly from Alchemer's careers page and normalized into a canonical job model.