The Bob & Ronna Group
Creative Content Director
Ellicott City, MD · Director · Full-time
Sponsorship not specifiedDetected 6 days ago
PhotoshopIllustratorAdobe Creative SuiteCanvaGraphic DesignAfter EffectsInDesignMotion DesignEmail MarketingContent MarketingContent CalendarsBrand StrategyPremiere ProVideo ProductionPhotographyLeadershipCommunicationPublic Speaking
About the role
- As our Creative Content Director, you'll lead the creative vision behind one of the region's fastest-growing real estate brands.
- You'll be responsible for developing compelling visual storytelling, overseeing content strategy, and ensuring every piece of creative-from video and photography to digital campaigns and print marketing-reflects our brand at the highest level.
- This role is ideal for an innovative creative leader who combines exceptional design and video production skills with strategic thinking, brand development, and a passion for creating content that drives engagement, generates leads, and supports company growth.
Responsibilities
- Direct the creation of high-quality graphic design, photography, videography, motion graphics, and video content for digital, print, social media, recruiting, and advertising campaigns.
- Oversee the planning, production, and execution of creative content that showcases listings, promotes agents, strengthens the company brand, and supports business growth.
- Develop compelling storytelling through video, photography, social media, and multimedia campaigns that increase engagement, brand awareness, and lead generation.
- Manage the company's content calendar, ensuring a consistent flow of timely, high-quality creative assets across all platforms.
- Collaborate with leadership to develop marketing campaigns that support recruiting, agent retention, company initiatives, events, and community engagement.
- Establish and maintain brand standards, ensuring consistency across every visual touchpoint, communication, and customer experience.
- Mentor and collaborate with internal creative staff, freelancers, photographers, videographers, and outside vendors to ensure projects are completed on time and at the highest quality.
- Identify opportunities to improve creative workflows, production processes, and content efficiency through AI-powered design tools, automation, and emerging technologies.
- Organize and maintain creative assets, templates, brand guidelines, photography, video libraries, and digital resources to support long-term scalability and consistency.
- Working closely with leadership, agents, and marketing teams, you'll drive the creative direction for listing marketing, agent branding, recruiting initiatives, company events, and digital campaigns.
Skills
- Real experience with Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects), Canva, CapCut,
- Competitive base salary + performance-based bonus Health insurance and 401(k) Paid time off and holidays Ongoing professional development
Benefits
- Lead the creative vision and content strategy across all company brands, ensuring a cohesive and impactful presence across every marketing channel.
Company info
- We're a collaborative, high-energy team that values positivity, accountability, and results.
- We celebrate wins, support each other, and take pride in the work we do.
- If you're looking for creative ownership, real impact, and a team that moves fast, you'll fit right in (bonus: we're dog-friendly 🐶).
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