HP Inc.
Principal Marketing Lead – Global Public Sector & Defense
Spring, Texas, United States of America · Principal · Full-time
Sponsorship not specified$131k-$205kDetected 11 hours ago
GoProject ManagementStakeholder ManagementContent MarketingSalesProcurementLeadershipCommunicationCollaborationOrganizational Skills
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odds of building a lasting career here
64Sponsors, lottery-bound
Cap-exempt (no lottery)0
Sponsors this role100
Entry-level history0
PERM / green-card track0
Lottery odds (Level IV)94
Fits your clock70
Sponsors, but it's cap-subject — you still face the weighted lottery (~61% per draw at Level IV). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
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About the role
- This senior individual contributor role is responsible for aligning global public sector priorities, scaling regional go-to-market programs, strengthening HP's position in government and defence, and driving measurable engagement, demand, and pipeline growth.
- The role will place a strong focus on expanding HP's defence market opportunity across Europe and Asia-Pacific, including the United Kingdom, Germany, France, Spain, Australia, New Zealand, Japan, and India.
Responsibilities
- Develop defence-focused go-to-market strategies aligned to regional procurement cycles and modernization priorities.
- Build marketing programs targeting Ministries of Defence, armed forces, defence agencies, defence contractors, and national security organizations.
- Drive thought leadership around secure AI, edge computing, cyber resilience, mission-ready mobility, secure collaboration, and workforce transformation.
- Partner with regional sales, alliance partners, and local marketing teams to identify growth opportunities and accelerate defence pipeline.
- Support defence-focused ABM programs for strategic accounts and partners.
- Lead global go-to-market planning across:
- Partner and alliance programs
Requirements
- 8-12+ years of B2B technology, public sector, government, or defence marketing experience.
- Proven experience leading global or cross-regional marketing programs.
- Strong experience in go-to-market strategy, integrated campaigns, demand generation, events, ABM, and sales enablement.
- Experience managing agencies, vendors, budgets, procurement, and marketing operations.
- Familiarity with defence procurement environments across Europe and Asia-Pacific.
- Experience supporting multinational marketing programs across EMEA and APJ.
- Experience with partner, alliance, or channel marketing.
- The ideal candidate is:
- knowledge, skills, and experience.
- Required
- Ability to manage complex cross-functional programs and senior stakeholder communications.
- Excellent written communication, executive presence, project management, and organizational skills.
- Analytical mindset with ability to measure performance and optimize programs.
- Preferred
- Experience marketing to Defence, Aerospace, National Security, Government, or Education organizations.
- Knowledge of secure AI, edge computing, cybersecurity, hybrid work, collaboration, or workforce experience technologies.
Compensation
- Build annual and quarterly marketing plans aligned to business goals, regional priorities, and public sector growth opportunities.
Benefits
- HP offers a comprehensive benefits package for this position, including:
- Health insurance
- Dental insurance
- Vision insurance
- Long term/short term disability insurance
- Flexible spending account
- Life insurance
- Generous time off policies, including
- 4-12 weeks fully paid parental leave based on tenure
- Additional flexible paid vacation and sick leave (US benefits overview
- The compensation and benefits information is accurate as of the date of this
Equal opportunity
- Workplace Discrimination is Illegal "
- Employer (EEO) -
- HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
- Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested.
Visa & Work Authorization
- ty to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status,
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