clinicaromero
Digital Communications Specialist
Los Angeles, California · Full-time
Sponsorship not specifiedDetected 4 days ago
A/B TestingCanvaGraphic DesignAccessibilityLeadershipCommunication
About the role
- A core focus of this role is elevating the visibility, voice, and reputation of both the President/CEO and the organization across all social media platforms, positioning the agency as a leading and innovative voice among community health centers.
Responsibilities
- Develop, recommend, implement, and manage digital communications that support marketing objectives and priorities, stakeholder engagement, and overall departmental and organizational goals.
- Manage digital communication channels and platforms by establishing communication priorities, audience engagement, content direction, and performance objectives.
- Support all digital communication initiatives, including campaigns, newsletters, website content, written materials, graphics, and multimedia assets, ensuring consistency with organizational messaging and objectives.
- Support the Marketing Manager in executive communications, talking points, and social media content on behalf of the CEO for public appearances, interviews, press engagements, and speaking opportunities, ensuring a consistent, polished, and elevated public voice.
- Evaluate communication needs and determine appropriate messaging efforts, communication methods, audience approaches, platform utilization, and content priorities to support organizational objectives.
- Manage digital communication projects once approved from concept through completion, including defining objectives, coordinating resources, establishing timelines, prioritizing initiatives, and evaluating outcomes.
- Maintain and optimize digital platforms by evaluating effectiveness, recommending enhancements, and ensuring content quality, accessibility, and consistency with organizational standards.
- Assist in developing digital communication policies, procedures, workflows, and best practices to improve organizational effectiveness and maintain them in the Marketing folders.
Requirements
- Proficiency in multimedia content creation, graphic design, including shooting, editing, and transforming content into social media formats.
- In-depth knowledge of social media trends and best practices across platforms (Instagram, Facebook, LinkedIn etc.).
- Demonstrated ability to identify and pilot emerging social media platforms, content formats, and digital tools to keep organizational and executive communications ahead of standard industry practice.
- Ability to independently organize, prioritize, and complete complex projects.
- Ability to exercise sound judgment and discretion when handling organizational communications.
- Skilled in using editing software such as Adobe Suite, Canva, mobile editing tools, and content creation software.
- Strong writing, communication, and visual storytelling skills. Bilingual in Spanish and English highly preferred.
- Excellent organizational and multitasking abilities with keen attention to detail.
- Passion for community health, social justice, and advocacy is highly desirable.
Nice to have
- Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, Business Administration, or a related field preferred.
- Bilingual in Spanish and English highly preferred.
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