Faraday Future
Senior Manager, Product Marketing
Gardena, California, United States · Senior
Sponsorship not specified$145k-$175kDetected 28 days ago
A/B TestingUX ResearchProduct ManagementSalesResearchCommunication
About the role
- We are seeking a strategic and driven Senior Manager, Product Marketing to lead our go-to-market efforts for the next generation of luxury electric vehicles.
- This pivotal role bridges product innovation and customer storytelling-bringing together market insight, technical knowledge, and customer experience to deliver impactful marketing strategies and product launches.
Responsibilities
- Lead market and user research to define luxury EV buyer personas and decision-making journeys.
- Develop comprehensive, full-funnel marketing strategies across the product lifecycle-from awareness and pre-order to delivery and ownership.
- Partner with product, design, and regional teams to support international market entry strategies.
- Lead cross-functional go-to-market planning and execution, ensuring alignment across product, manufacturing, sales, and communications.
- Build sales enablement materials including competitive battle cards, product configurator guides, and training decks.
- Support launch event planning and coordination, from strategy to messaging alignment.
- Define and track key performance indicators (KPIs) such as brand awareness, lead-to-order conversion, and customer retention.
Requirements
- 10+ years of experience in product marketing within automotive, electric vehicles, luxury consumer goods, or tech hardware industries.
- Proven track record managing complex product launches under tight timelines in fast-paced environments.
- Analytical mindset with experience in ROI measurement and marketing optimization.
- Bachelor's degree in Marketing, Business, Engineering, or a related field.
Nice to have
- Startup or hyper-growth company experience.
- Familiarity with international markets, especially North America and China.
- Casual dress code + relaxed work environment
- Culturally diverse, progressive atmosphere
Compensation
- 401(k) options
- Casual dress code + relaxed work environment
- Culturally diverse, progressive atmosphere
- ($145K - $175K DOE), plus benefits and incentive plans
Benefits
- Craft compelling value propositions and translate technical features into clear, customer-centric benefits.
- Healthcare + dental + vision benefits (Free for you/discounted for family)
- Perks + Benefits
Company info
- Faraday Future (FF) is a California-based mobility company, leveraging the latest technologies and world's best talent to realize exciting new possibilities in mobility.
- We're producing user-centric, technology-first vehicles to establish new paradigms in human-vehicle interaction.
- We're not just seeking to change how our cars work - we're seeking to change the way we drive.
- At FF, we're creating something new, something connected, and something with a true global impact.
Equal opportunity
- equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.
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This listing is sourced directly from Faraday Future's careers page and normalized into a canonical job model.