Intercom

Brand Voice Lead—Systems

San Francisco, California · Staff+

Sponsorship not specified$156k-$186kDetected 1 day ago

A/B TestingContent MarketingWritingCustomer SupportIntercomLeadershipCommunicationPublic Speaking

About the role

Evolve Fin's verbal identity, including voice and tone guidance, messaging principles, and editorial standards across key brand and customer touchpoints.
Write and refine high-quality copy across a wide range of formats, including product launches, campaigns, websites, video, podcasts, keynote presentations, and strategic initiatives.
Identify friction in writing workflows and recommend smarter ways of working that improve quality, consistency, and speed.

Partner closely with Brand, Product Marketing, Product, and Design to ensure work is aligned, clear, and consistent across channels.
Build and maintain practical writing systems that support scale, including channel guidance, prompt libraries, reusable messaging assets, and AI-enabled workflows.
Experience collaborating with cross-functional partners across Brand, Product Marketing, Product, Design, and leadership-facing workstreams.
experimentation & building is encouraged & celebrated.
Unlimited access to Claude Code and best-in-class AI tools; experimentation & building is encouraged & celebrated.
We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home.

Outstanding writing and editing skills, with the ability to move between strategic thinking and hands-on execution.
Strong editorial judgment and taste, with the ability to simplify complex ideas into clear, compelling narratives.
Proof of eligibility to work in the United States is required.

8+ years of experience in brand writing, messaging, editorial, verbal identity, content strategy, or related creative disciplines, ideally in-house.

Fin is the AI Customer Agent company on a mission to help businesses provide perfect customer experiences.
What's the opportunity?
Every interaction with Fin, whether written by a person or generated with AI, should feel clear, distinctive, and true to our brand.

The base salary range for candidates within the San Francisco Bay Area is $155,700 - $186,000.
The base pay range is subject to change and may be modified in the future.

We are a well-treated bunch with awesome benefits!
Competitive salary and meaningful equity
Comprehensive medical, dental, and vision coverage
Flexible paid time off policy
Paid Parental Leave Program
All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc.

Contribute to the ongoing evolution of Fin's verbal identity as our products, customers, and category continue to grow.

This listing is sourced directly from Intercom's careers page and normalized into a canonical job model.