Oneleet

Oneleet

Product Marketing Manager, Engagement & Enablement

United States · Senior

Sponsorship not specifiedDetected 69 days ago
CybersecurityComplianceFigmaProduct ManagementProduct StrategyContent MarketingHubSpotSalesProcurementCustomer SuccessResearchLeadershipPublic Speaking

About the role

  • You will be the single owner of the content and collateral that moves buyers from curious to convinced.
  • This is a founding role within product marketing.

Responsibilities

  • Build and maintain the full library of sales collateral: one-pagers, battlecards, competitive comparison tables, objection-handling guides, and ROI/TCO frameworks
  • Create custom presentations and tailored pitch materials for mid-market prospects and strategic accounts- working directly with Account Executives to craft decks that speak to a specific buyer's context, industry, and pain points
  • Develop mid-funnel content that accelerates deals: case studies, proof-of-concept summaries, security posture assessments, and compliance outcome narratives
  • Partner with Sales to identify recurring objections and gaps in the current collateral library, and close those gaps faster than anyone expects
  • Own the white paper and research content program- from topic ideation and outline through interviews, drafting, design briefing, and distribution
  • Develop point-of-view content that positions Oneleet as the category-defining platform in the compliance and cybersecurity space
  • Own Oneleet's competitive intelligence program- continuously monitoring the landscape, updating battlecards, and synthesizing win/loss patterns into actionable positioning guidance
  • Build and maintain comparison frameworks (feature tables, methodology comparisons, pricing narratives) that hold up to scrutiny in a sales conversation
  • Partner with Product to develop launch messaging, positioning, and collateral for new features and capabilities
  • Maintain a living messaging architecture- personas, value propositions, use case narratives- that keeps all content consistent and strategically aligned

Requirements

  • Exceptional writing ability- you can produce a technically credible white paper and a punchy one-pager in the same week, and both will be genuinely good
  • Ability to work directly with Sales and CS teams, take direction from deal context, and turn around custom materials on tight timelines
  • Experience marketing to mid-market buyers (100-2,000 employees) and understanding how procurement and evaluation processes differ at that scale
  • Familiarity with persona development, messaging frameworks, and the mechanics of category creation

Nice to have

  • Experience in cybersecurity, compliance, GRC, or adjacent technical categories- you understand what SOC 2 actually means and why it matters to a buyer
  • Experience with HubSpot for content distribution, nurture sequencing, and campaign tracking
  • Background in sales engineering or solutions consulting- you understand how deals actually get done
  • A great one shapes how the entire market thinks about the category.
  • They read competitor releases and customer reviews with genuine curiosity, not just to fill a battlecard template.
  • They have a point of view on how Oneleet should be positioned and the conviction to defend it in a room full of skeptics.
  • They write with authority because they do the research.
  • They are fast, opinionated, and deeply proud of the quality of their work.

Skills

  • Work with subject matter experts on the engineering and security team to extract insights that no generalist writer could produce
  • Ensure that product updates are translated into customer-facing language that emphasizes outcomes, not features
  • Feed insights back into messaging, collateral, and the product roadmap

Compensation

  • 20 days PTO per year, plus 8 floating holiday

Benefits

  • Comprehensive health & wellness benefits
  • 20 days PTO per year, plus 8 floating holiday
  • Competitive compensation & equity
  • This posting reflects base salary only and does not include equity or benefits.
  • We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by applicable law.

Company info

  • make effective cybersecurity painless.
  • We believe cybersecurity should empower, not burden.
  • This belief unites our team and drives every decision we make.
  • If you're ready to challenge the status quo and help shape the future of cybersecurity, we'd love to meet you.
  • 3-6+ years of experience in product marketing, content marketing, or solutions marketing at a B2B SaaS company, with a strong portfolio of sales enablement and long-form content.
  • Core Competencies
  • Deep experience building sales collateral that practitioners actually use: battlecards, comparison tables, custom decks, and objection-handling frameworks
  • Strong research instincts- you know how to interview customers, synthesize competitive data, and turn raw information into clear strategic narrative
  • Comfortable owning projects end-to-end with minimal oversight- you set the brief, drive the process, and deliver the output
  • Domain & Strategic Skills
  • Solid understanding of B2B SaaS buying cycles, particularly in technical or compliance-driven categories
  • Ability to develop and maintain a coherent competitive positioning strategy, not just a table of feature comparisons

Equal opportunity

  • We are an equal opportunity employer.
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This listing is sourced directly from Oneleet's careers page and normalized into a canonical job model.