Float

Float

Head of Product Marketing

Toronto, Canada

Sponsorship not specifiedDetected 88 days ago
SnowflakeA/B TestingCustomer SuccessShopifyResearchLeadershipCommunicationCollaborationMentoring

About the role

  • This is a high-impact role at the core of the business.
  • You are highly strategic but do not enjoy driving execution details, enablement, or cross-functional follow-through.

Responsibilities

  • Partner with Product on launches, readiness, and activation so new products and features translate into customer understanding and usage.
  • Build customer programs such as advocacy and advisory motions that strengthen product adoption and the broader commercial flywheel.
  • Lead and develop a high-performing team with high standards for ownership, clarity, speed, and modern AI-enabled workflows.
  • Through our innovative platform, Float enables businesses to streamline financial operations and optimize cash flow, so they can focus on what matters most: growth.
  • We use technology, including artificial intelligence (AI), to support parts of our hiring process.

Requirements

  • You have strong launch or PMM experience but little direct accountability for acquisition, adoption, expansion, retention, or other measurable business outcomes.
  • You are comfortable owning outcomes, not just functions.
  • You are a strong market sensor who updates positioning, messaging, and strategy as evidence changes.
  • You are practical and curious about how AI can improve leverage and quality in your work.
  • You can influence without authority and make cross-functional work better, not heavier.

Compensation

  • Competitive compensation, equity options, and benefits

Company info

  • We're hiring a Head of Product Marketing to lead the function responsible for helping customers understand, adopt, and get more value from Float's growing multi-product platform across the full customer journey.
  • Hybrid work model - we are based in Toronto with in-office days for connection and collaboration
  • Build pre- and post-sale programs that improve product adoption and help customers realize more value across the customer journey.
  • You Put Customers First, Always. You anchor strategy in real customer pain, understanding, and value realization. You care about whether customers actually adopt and use what the business builds.
  • IN ADDITION TO LIVING OUR VALUES...
  • And we're looking for bold innovators to help shape the future of business finance in Canada.

This listing is sourced directly from Float's careers page and normalized into a canonical job model.