WS Development

Head of Loyalty

Chestnut Hill, Massachusetts, United States

Sponsorship not specified$175k-$225kDetected 91 days ago

A/B TestingProduct ManagementGoogle AnalyticsGrowth MarketingBudgetingLeadershipProblem Solving

About the role

The Insider program is not only a critical driver for the WS Development portfolio, but is also positioned to become a scalable, standalone business well outside of the WS portfolio.
With strong tenants and consumer adoption already in place, Insider is at a pivotal inflection point.
With rapid membership growth and a number of new poised to launch soon, Insider is uniquely positioned to become a differentiated solution and transformative force in the retail landscape and beyond.

Lead the overall strategy, growth, and ongoing evolution and scaling of Insider.
Own revenue, budget, and ROI targets for Inside r, ensuring financial sustainability and growth.
Deliver a seamless, differentiated, and delightful experience for members across digital and physical touchpoints.
Collaborate with leasing, marketing, and property teams to position Insider as a key differentiator that creates significant value for tenants and drives customer loyalty.
Partner with the Head of Digital Engagement and VP of Marketing on budget planning and KPIs, ensuring clear reporting to executive leadership.
Manage and grow a small, high-performing team.
Test and pilot AI-powered solutions relevant to your role; document findings and share learnings with colleagues to build team-wide capability.

Familiarity with or experience using AI tools
curiosity about how emerging technology can improve workflows and team efficiency is strongly preferred.
Preferred familiarity with loyalty programs, ideally in retail, hospitality, e-commerce, CPG, travel, or subscription services.

Define product requirements, customer segments, goals, benefits, and rewards.
Make fast, data-driven decisions and foster a culture of experimentation, learning, and iteration to accelerate program performance.

This listing is sourced directly from WS Development's careers page and normalized into a canonical job model.