Kepler

Kepler

Director, Paid Social Activation

New York · Director

Sponsorship not specified$140k-$160kDetected 46 days ago
AlgorithmsCRMBusiness DevelopmentCompensationLeadershipCommunication

About the role

  • We are looking for a dynamic and deeply passionate, entrepreneurial leader to serve as Kepler's Director of Paid Social Activation within the Media Center of Excellence.

Responsibilities

  • Serve as the agency's primary thought leader on paid social planning, activation, optimization and measurement -- representing Kepler with clients, partners, press, and business development opportunities.
  • Collaborate with Kepler's Head of Social, Entertainment, and Culture, to weave content-heavy social topics of entertainment like fashion, sports, food, music, movies/shows, and beauty into Kepler's paid social capabilities and solutions for clients.
  • Act as a senior strategic partner for key clients, providing expert counsel on how to leverage paid social media to achieve their business objectives.
  • Drive new business growth by effectively communicating Kepler's paid social proposition to prospective clients.
  • Develop and nurture strong relationships with social platform partners (Meta, TikTok, LinkedIn, Pinterest, Snap, YouTube/Shorts, etc.) to unlock unique opportunities for our clients.
  • Collaborate with Kepler Strategy, Activation, Data Strategy, and Creative teams to establish best practices and standardized processes to ensure consistent, high-quality execution and innovation across all client accounts.
  • Collaborate with industry vertical leads and other Media COEs to build bespoke social solutions, e.g., commerce/retail, B2B, finance, travel, etc.
  • A Director-level leader who will mentor a high-performing team, foster strong relationships with major platform partners, and work closely with internal teams-especially the Social, Entertainment, and Culture lead-to merge content trends with paid execution.
  • Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler's growth and success.

Requirements

  • Strong business acumen and the ability to translate social media metrics into meaningful business outcomes.
  • Exceptional communication and presentation skills, with the ability to inspire and persuade both internal and external audiences.
  • 7+ years of experience in social marketing, paid and/or organic, with a proven track record of leadership and success in a dynamic environment. (# of years of experience is less important than other more qualitative qualifications)
  • Deep hands-on-keyboard expertise across all major social media platforms, with an understanding of their feed algorithms, ad products, optimization and measurement details, creative best practices, and community/cultural nuances.
  • Demonstrated ability to develop and execute innovative, results-driven social media strategies for a diverse portfolio of clients.
  • A passion for social with a keen eye for identifying and capitalizing on emerging trends.
  • What We Look For:
  • A Forward-Thinking Visionary & Thought Leader: A strategic leader who can anticipate cultural and media trends, integrate emerging AI technologies, and serve as the agency's primary voice on advanced social media activation and measurement to both clients and prospects
  • An Expert Architect of Paid Social: An entrepreneurial expert with deep knowledge of major social platforms (Meta, TikTok, etc.), their algorithms, and ad products, who can collaborate cross-functionally to build bespoke, results-driven campaigns and testing frameworks.
  • A Collaborative Team & Relationship Builder: A Director-level leader who will mentor a high-performing team, foster strong relationships with major platform partners, and work closely with internal teams-especially the Social, Entertainment, and Culture lead-to merge content trends with paid execution.
  • Transparency is fundamental to Kepler's culture. Our compensation strategy is designed to attract, reward, and retain the talented employees that drive Kepler's growth and success. We aim to offer competitive direct compensation and a rich indirect compensation program that demonstrates the value we place on our employees and their wellbeing.
  • Total Compensation:

Skills

  • Champion the integration of social media insights into broader marketing and business strategies.

Compensation

  • $140,000 - $160,000
  • Target Annualized Discretionary Bonus: 10% ($14,000 - $16,000)
  • Target Total Cash: $154,000- $176,000
  • Annual Work From Anywhere 4 weeks per year

Benefits

  • Healthcare/Dental/Vision
  • $75/mo Wellness Stipend
  • $100/mo Mobile Phone Stipend
  • $50/mo Internet Stipend
  • $500/yr Annual Learning Stipend
  • $2,000/yr Annual Tuition Stipend
  • One-time $200 New Hire Home Office Equipment Stipend
  • Parental Leave
  • 16 week primary caregiver / 6 week secondary caregiver leave

Company info

  • Kepler is the agency for today's most ambitious brands -- a leading omnichannel, full-funnel, full-service agency, powered by the proprietary Kip platform, specializing in media, creative, data, and technology.
  • We are at the forefront of marketing innovation, helping our clients navigate the ever-evolving landscape of consumer behavior, culture, and AI.
  • Kepler is seeking a visionary leader to explore and push the boundaries of what great looks like in Paid Social Media.

This listing is sourced directly from Kepler's careers page and normalized into a canonical job model.