Too Good To Go

B2C Marketing Manager, North America

New York, New York, United States

Sponsorship not specified$85k-$95kDetected 2 days ago

Computer VisionCRMInfluencer MarketingExcelCollaboration

About the role

Sitting within the B2C Marketing Team, you will be the creative force that brings the Too Good To Go brand to life, inspiring both prospective and existing customers to join the food waste movement.
In this role, you will bridge the gap between imaginative storytelling and analytical rigor.
Campaign Strategy & Brand Concepting (B2C)

You recognize your own agency to influence outcomes and take responsibility -meeting setbacks with solutions and humility rather than excuses.
At Too Good To Go, you'll join a team that cares about developing strategic partnerships, making value-based decisions, and finding innovative solutions to the world's food waste crisis.
You'll join an elite team to elevate our growth and collaborate daily with world-class minds-while doing work that's both high-impact and deeply meaningful.
As the Marketing Manager for North America, you will own the local strategy and execution of consumer-facing campaigns across the US and Canada.
You will own your workstreams end-to-end, moving fluidly from high-level campaign concepting to tactical execution.
Rather than settling for vanity metrics, you will look deep into the data to prioritize initiatives that drive true brand love, user acquisition, and measurable marketplace impact.
Own the strategy, ideation, and end-to-end execution of high-impact, consumer-facing marketing campaigns that drive brand awareness and user adoption across North America.

Proven experience managing external creative agencies is a must.
Multi-Channel Expertise: Deep familiarity with modern consumer marketing channels, including influencer networks, owned social platforms (TikTok, Instagram), experiential activations, and community management.
Collaborative Owner: You are a self-starter who thrives when given total ownership of a project, while remaining a supportive, highly aligned team player within a complex global structure.

Significant years of hands-on experience in Brand Marketing, Campaign Management, or Consumer Marketing.
Experience within a high-growth B2C app or mobile-first marketplace is highly preferred.
The Experience: Significant years of hands-on experience in Brand Marketing, Campaign Management, or Consumer Marketing.

The flexibility to work from abroad for up to 30 days per year.
Global Mobility: The flexibility to work from abroad for up to 30 days per year.

Dedicated Time to Recharge: 20 days of paid vacation plus additional paid volunteer time through our Shareback program.
Parental Support: Comprehensive paid parental leave with top-up support to ensure you can be present for life's most significant milestones.
Holistic Wellbeing & Security
Premium Health Coverage: 100% employer-paid medical (EPO), dental, and vision options for employees.
Comprehensive Support: Access to our Employee Assistance Program (EAP) for mental health care, legal and financial advisory, and family support.
Regularly dig into performance data to evaluate campaign health.

Identify, pitch, and execute strategic partnerships and brand collaborations that amplify our mission and connect Too Good To Go with culturally relevant audiences.
Brand Collaborations: Identify, pitch, and execute strategic partnerships and brand collaborations that amplify our mission and connect Too Good To Go with culturally relevant audiences.
Our mission at Too Good To Go is to inspire and empower everyone to fight food waste together.

equal opportunity employer and all employment is decided on the basis of qualifications, merit and business need.
If you need reasonable accommodation at any point in the application or interview process, please let us know.

This listing is sourced directly from Too Good To Go's careers page and normalized into a canonical job model.