Church & Dwight
DTC Growth Leader - Touchland
USA, New York, NY · Full-time
Sponsorship not specified$130k-$185kDetected 6 days ago
CadenceLeadershipCommunication
About the role
- Church & Dwight is seeking a DTC Growth Leader - Touchland, to join our team.
- Head of DTC is commercial leader accountable for driving Touchland's DTC revenue and performance.
- This role has ownership and accountability for DTC channel's P&L, site performance, omni‑channel execution.
Responsibilities
- Own and grow DTC P&L, partnering closely with finance to forecast, plan, and optimize revenue, margin, demand creation, and operating expenses.
- Develop and execute a multi‑year digital commerce strategy aligned to enterprise goals, brand priorities, and consumer expectations.
- Own the site merchandising strategy and execution across home page search, navigation, PDPs, and product sequencing.
- Partner with creative, marketing, media, teams to lead lower‑funnel strategies that drive traffic and conversion across sites and apps.
- Leverage testing, analytics & performance insights to continuously optimize conversion, AOV etc.
Requirements
- Bachelor's degree in business, Marketing, Merchandising, Communications, or related field required.
- 8-10+ years of experience in consumer‑focused retail or eCommerce
Compensation
- The U.S. base salary range for this full-time position is $ 130,200-$185,400.
- The actual base pay offered to the successful candidate will be based on multiple factors, including, but not limited to, job-related knowledge/skills, experience, business needs, geographical location, and internal pay parity.
Company info
- Ensure that every digital experience-from site navigation, UX, UI, to checkout to post-purchase-delights customers, improves NPS, and deepens loyalty.
- Elevate the Customer Experience: Ensure that every digital experience-from site navigation, UX, UI, to checkout to post-purchase-delights customers, improves NPS, and deepens loyalty.
Equal opportunity
- Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.
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