Superior Executive Legal Recruiting

Superior Executive Legal Recruiting

PPC Marketing Manager

California

Sponsorship not specifiedDetected 20 hours ago
Google AdsMeta AdsGoogle AnalyticsLead GenerationExcel

About the role

  • Pay-Per-Click (PPC) Manager - Fully Remote Superior Executive & Legal Recruiting is conducting an exclusive search for an experienced Pay-Per-Click (PPC) Manager to join a high-performing marketing team.
  • This role works closely with Marketing, Engineering, Business Intelligence, and Web teams to maximize campaign performance and ROI.
  • All resumes will be treated with strict confidence.

Responsibilities

  • Manage and optimize Google Ads and Meta Ads campaigns from strategy through execution.
  • Own bidding, budgets, keyword strategy, ad copy, landing page recommendations, and A/B testing.
  • Manage conversion tracking using GA4, Google Tag Manager, Meta Pixel, Google Ads, and UTM parameters.
  • Partner with cross-functional teams to resolve tracking issues and continuously improve campaign performance.
  • This is an excellent opportunity for a data-driven digital marketer who excels at managing paid media campaigns, optimizing lead generation, and driving measurable business results.
  • The PPC Manager will own the strategy, execution, and optimization of Google Ads and Meta Ads campaigns while ensuring accurate conversion tracking, reporting, and budget management.

Requirements

  • Required
  • Experience managing high-volume lead generation campaigns with measurable ROI.
  • Preferred
  • Legal industry or legal lead generation experience.
  • What You'll Bring
  • The ideal candidate is a strategic, analytical marketer who thrives in a fast-paced environment and enjoys using data to drive decisions. You'll take ownership of paid media performance, optimize customer acquisition, and play a key role in delivering measurable business growth.
  • This role offers competitive compensation and incentives. All resumes will be treated with strict confidence.

Nice to have

  • Analyze campaign performance and produce key metrics, including CPL, CPS, CP-COCA, budget pacing, and channel performance.
  • Reconcile reporting across Google Ads, Meta, Five9, CallRail, and BI platforms.
  • 5+ years of hands-on Google Ads management experience.
  • Strong experience managing Meta (Facebook/Instagram) Ads.
  • Expertise with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking.
  • Strong analytical, reporting, and Excel skills.
  • Experience collaborating with developers on tracking implementations and technical issues.
  • Experience with Five9, CallRail, SEMrush, landing page optimization, and conversion rate optimization (CRO).

Compensation

  • Superior Executive & Legal Recruiting is conducting an exclusive search for an experienced Pay-Per-Click (PPC) Manager to join a high-performing marketing team.

This listing is sourced directly from Superior Executive Legal Recruiting's careers page and normalized into a canonical job model.