Stepful
Senior Product Marketing Manager
New York City · Senior
Stay score
odds of building a lasting career here
Sponsors, but it's cap-subject — you still face the weighted lottery (~45% per draw at Level III). Good if you win; have a cap-exempt backup on your list.
Lottery odds assume a STEM candidate.
Personalize to your clock →H-1B wage level
the lottery is wage-weighted — each level is one more entry
$28,314 more — $168,314 — moves this role to Level II and 2 lottery entries. That figure is inside the range the employer already advertised.
Based on the DOL prevailing wage for this occupation and worksite, a base salary of $168,314 would place this position at wage Level II. That figure is within the posted range, and I'd like to target it. This role classifies under "Marketing Managers" for prevailing-wage purposes.
DOL prevailing wage, 2026-27 wage year · Marketing Managers (11-2021) · New York-Newark-Jersey City, NY-NJ. Wage level is derived by USCIS from the offered wage, occupation and worksite; the occupation shown is inferred from the job title.
Employer immigration record
from this employer's Department of Labor filings
Files H-1B transfers
Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.
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About the role
- This hybrid opportunity is based out of our NYC office, reporting into the Director, Enterprise Marketing.
Responsibilities
- Own and maintain Stepful's B2B positioning and messaging, and update it as our programs, partners, and market evolve
- Build and refresh GTM assets such as pitch decks, one-pagers, battlecards, and email templates, in partnership with our Workforce Solutions team
- Run case study production end to end, from partner interviews and approvals to publishing and distribution
- Own the content calendar and keep a steady cadence of content that supports pipeline goals
- Build and run outbound and ABM sequences in Clay, from account lists and enrichment to personalized multi-touch campaigns, coordinated with sales on target accounts
- Own reporting on campaign and content performance, share results on a regular cadence, and use what you learn to decide what to test next
- Experiment with AI tools to speed up research, content production, and personalization, and document what works for the team
- A track record of building sales enablement assets that sellers actually use, and of partnering closely with a sales team
Skills
- You've marketed to health systems, hospitals, or HR and workforce leaders
- You've worked in EdTech, workforce development, or healthcare
- You've been the first product marketer at a Series B-D startup
- You have experience with HubSpot or other marketing automation and CRM tools
- Introductory call with Talent Acquisition team member
- Interview with Hiring Manager
- Take-Home Assignment
- Virtual Panel Interview
- On-Site Panel Interview
- you can make a complex offering clear and compelling for an executive buyer
- Comfort with data: you track funnel and campaign metrics, report on them clearly, and use results to change your approach
Compensation
- The target base salary range for this opportunity is $140,000 - $170,000, and is part of a competitive total rewards package including equity and benefits.
- Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Benefits
- Stepful is a workforce platform redefining how America's largest health systems build, train, and retain their talent.
- Since our founding in 2021, Stepful's trained over 32,000 practice-ready healthcare workers.
- Layering onto our successful direct-to-consumer training, Stepful partners with leading healthcare institutions to address the growing national shortage of healthcare workers.
- We're improving access to quality healthcare for everyone, everywhere, and improving access to healthcare career ladders for those who need them most.
- We have partnerships with half of the top 10 health systems in the US and are in process with many more.
- Meaningful Equity Stake
- Subsidized Medical, Dental, and Vision insurance plan options
- FSA, HSA and commuter benefits
- Learning stipend
- Open vacation policy, including:
- Guidance of 15 days PTO annually
- Individual pay may vary from the target range and is determined by a number of factors including experience, internal pay equity and other relevant business considerations.
Company info
- Our values: We credit much of our success to our exceptional team.
- We're looking for mission-driven builders who thrive in fast-paced, ambiguous environments, and embody our four core values:
- The target base salary range for this opportunity is $140,000 - $170,000, and is part of a competitive total rewards package including equity and benefits.
Equal opportunity
- Stepful is proud to be an equal opportunity employer.
- equal opportunity employer.
This listing is sourced directly from Stepful's careers page and normalized into a canonical job model.