Sanity.io

Sanity.io

Senior Manager, Paid Media

Remote in the United States or Canada (East Coast/ET) · Senior · Full-time

Sponsorship not specifiedDetected 12 days ago
A/B TestingFigmaGoogle AdsHubSpotSalesforceSignal ProcessingShopifyLeadership

About the role

  • Companies like SKIMS, Figma, Riot Games, Anthropic, COMPLEX, Nordstrom, and Morningbrew are using Sanity to power and automate their content operations.
  • You set the strategy and testing agenda; they execute.
  • You know what good agency output looks like because you've been on that side of the table. - Run paid social as a primary channel: LinkedIn, Meta, YouTube, Reddit, and TikTok are where our buyers spend time.

Responsibilities

  • Build and lead the team: Manage two paid media contractors from day one, with a plan to convert them to full-time hires by January, and grow the team to 2-3 people within the first 12 months.
  • You'll hire, onboard, coach, and develop direct reports.
  • Manage agencies and contractors: Brief, steer, and hold external partners accountable. You set the strategy and testing agenda
  • Run paid social as a primary channel: LinkedIn, Meta, YouTube, Reddit, and TikTok are where our buyers spend time. You'll build audience strategies, creative testing frameworks, and campaign architectures that turn paid social into a pipeline driver.
  • Build the infrastructure: Stand up measurement frameworks, attribution models, tagging systems, and reporting dashboards. If the plumbing doesn't exist, you build it. Work with RevOps and marketing ops to close the loop between ad spend and pipeline.
  • Drive full-funnel programs: Campaigns that serve the entire buyer journey, from awareness through demo requests and pipeline acceleration. Coordinate with demand gen, ABX, content, and sales.
  • Strong communicator who can present to leadership and align cross-functional partners. This matters as much as your platform skills.
  • Strong communicator who can present to leadership and align cross-functional partners.

Requirements

  • You know what good agency output looks like because you've been on that side of the table.
  • You can walk us through specific examples of how AI has improved your results.
  • Experience with Salesforce or HubSpot for closed-loop reporting

Skills

  • LinkedIn, Meta, YouTube, Reddit, and TikTok are where our buyers spend time.
  • Stand up measurement frameworks, attribution models, tagging systems, and reporting dashboards.
  • Work with RevOps and marketing ops to close the loop between ad spend and pipeline.

Compensation

  • Own paid media strategy and budget: Plan, allocate, and manage a $5M+ annual budget across LinkedIn, Meta, YouTube, Google, Reddit, TikTok, DSP, and DOOH. Every dollar accountable.
  • 8+ years in B2B paid media, managing $5-10M+ annual budgets, with at least 2+ years of experience managing a team

Benefits

  • Bonus if you've worked agency-side.
  • Positive, flexible, and trust-based work environment that encourages long-term professional and personal growth
  • Comprehensive health plans and perks
  • Location-based salary and competitive stock options program

Company info

  • Sanity.io http://Sanity.io is a modern, flexible content operating system that replaces rigid legacy content management systems.
  • One of our big differentiators is treating content as data so that it can be stored in a single source of truth, but seamlessly adapted and personalized for any channel without extra effort.
  • Forward-thinking companies choose Sanity because they can create tailored content authoring experiences, customized workflows, and content models that reflect their business.
  • Sanity recently raised a $85m Series C led by GP Bullhound and is also backed by leading investors like ICONIQ Growth, Threshold Ventures, Heavybit and Shopify, as well as founders of companies like Vercel, WPEngine, Twitter, Mux, Netlify and Heroku.
  • This funding round has put Sanity in a strong position for accelerated growth in the coming years.
  • You can only build a great company with a great culture.
  • Sanity is a 200+ person company with highly committed and ambitious people.
  • We are pioneers, we exist for our customers, we are helved, and we love type two fun!
  • Read more about our values here!
  • Sanity.io http://Sanity.io pledges to be an organization that reflects the globally diverse audience that our product serves.
  • We believe that in addition to hiring the best talent, a diversity of perspectives, ideas, and cultures leads to the creation of better products and services.
  • We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
  • Manage two paid media contractors from day one, with a plan to convert them to full-time hires by January, and grow the team to 2-3 people within the first 12 months.

Visa & Work Authorization

  • al employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity
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This listing is sourced directly from Sanity.io's careers page and normalized into a canonical job model.