Fitt
VP of Growth Marketing
Remote (US) · Vp
Sponsorship not specifiedDetected 81 days ago
Growth MarketingLead GenerationAccount RetentionShopifyLeadership
About the role
- We're filling this role for a client, A real-food nutrition company focused on regeneratively raised meat snacks and supplements, crafted to make eating like a human easy, honest, and impactful.
Responsibilities
- Growth Strategy & System Design
- Build and continuously evolve our growth playbooks
- Design scalable systems for:
- Drive performance across: Meta (core), Google / YouTube, Emerging channels (TikTok, etc.)
- Optimize to contribution, not vanity ROAS
- Own the creative engine, not just performance
- Build repeatable systems for:
- Partner tightly with content + founder to unlock scroll-stopping creative
- Funnels (sample packs, subscriptions, lead gen)
- Ability to design and test landing pages, page components and UX/UI enhancements as part of an ongoing CRO process
Nice to have
- 6+ years of DTC eCommerce Growth experience (CPG / VMS highly preferred)
- Team leader and people manager, capable of driving channel-level performance
- Expert knowledge of how to efficiently scale new customer acquisition for a subscription-heavy CPG brand
Compensation
- Oversee multi-million dollar annual spend
Benefits
- Fitt Talent Partners is a specialized recruitment firm for top health and wellness companies.
- Care deeply about health, food, and building a brand with integrity
Company info
- Build systems that convert: Organic reach → leads → customers
This listing is sourced directly from Fitt's careers page and normalized into a canonical job model.