Bluestatedigital
Associate Director, Paid Media Planning (Evergreen)
NY, DC, Oakland · Director
Sponsorship not specified$101k-$120kDetected 75 days ago
Lead GenerationBudgetingSignal ProcessingCommunicationCollaboration
About the role
- Interested in joining Blue State's Media Team?
- Submit your application here to ensure you're first in line for future opportunities.
- Please note: this is an "evergreen" job post (i.e. not an active job post), but your expression of interest matters to us.
Responsibilities
- Analyze ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimization.
- Participate in (and frequently lead) client-facing interactions to deliver media strategies and provide clients with the context to understand how your tactical media plans will achieve their business objectives
- Keep us up to date with the latest digital media trends by maintaining relationships with media partners and engaging in media R&D projects
- Serve as a mentor and internal and external thought leader by helping train colleagues to develop media strategy expertise, writing blog posts, and participating on panels.
- Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals.
Compensation
- $1,250 annually in professional development funds
- The salary range for this position is $101,000-$120,000
- The salary range for this position is $101,000-$120,000; compensation will be commensurate with experience.
Benefits
- Unlimited time-off (inclusive of sick, personal, and vacation days)
- Competitive health, dental, and vision insurance
- Inclusive family planning coverage, including fertility, surrogacy, and adoption benefits
- Flexible and health savings accounts
- Generous paid holiday schedule
- 12-week fully-paid parental leave for all parents-to-be
- Short-term and long-term disability insurance
- Pre-tax commuter benefits
Company info
- As part of the Paid Media team, you'll work closely with a cross-disciplinary group of Blue State employees who are passionate, geeky, and care about their clients and causes.
- Blue State fosters an environment where everyone has an opportunity to shape new approaches, grow and learn from their colleagues, and take advantage of a personal development fund to stretch their skills even further.
- You'll have the opportunity to work with some of the most inspiring charities, ambitious brands, and passionate advocacy and social change campaigns.
- Some things we're looking for
- 6-8 years experience in cross-channel media planning, including a mix of digital and traditional media
- Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record of managing large scale, multi-channel media campaigns that delivered on those goals.
- Deep understanding of all aspects of media strategy, planning, campaign management, and analysis reporting, and the tools and platforms used
- Exceptional attention to detail, especially with regards to budgeting, pacing and spend tracking, managing vendor relationships and paperwork, and reporting.
- Ability to adapt to new situations, solve problems on the fly, and communicate with those around you. Teamwork and scrappiness required.
- A shared passion and curiosity for delivering change. This includes comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality that ensures we're always making progress.
- A testing evangelist - no result is ever a problem as long as we can learn and improve in future.
- Humble in victory, constructive in defeat. We champion and expect empathy, communication, collaboration, and respect.
- At Blue State, diversity is a necessity, not a nice-to-have.
- We encourage those from underrepresented communities - women, people of color, LGBTQIA+, immigrants, those with disabilities and people at all the intersections in between - to apply.
- Even if you don't think your current skill set checks every box below, but this role seems to align with your strengths, we want to hear from you.
- Blue State is committed to creating an inclusive and accessible application and interview process.
- If you would like to request a reasonable accommodation for a disability, including the use of AI tools throughout the hiring process, please contact us at recruiting@bluestate.co with the subject line: Accommodation Request to get started.
- Your privacy is important to us.
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