Flai
Founding Marketing Lead
San Francisco · Full-time
Sponsorship not specifiedDetected 78 days ago
Content MarketingBrand StrategyGrowth MarketingSalesLeadershipCommunication
About the role
- You'll work directly with the founders to shape Flai's voice, tell customer stories, launch products, and establish Flai as the category leader in AI for automotive.
- The raw material is all here: measurable ROI, customers who love the product, and a market that's just beginning to pay attention to AI.
- This is the kind of role that's difficult to find twice.
Responsibilities
- Content: Own the content strategy and create the actual content across social, website, customer stories, thought leadership, and other channels.
- Product marketing: Lead messaging, product launches, competitive positioning, and customer use-case development.
- Sales enablement: Own decks, one-pagers, case studies, battlecards, demos, and other sales collateral.
- Customer advocacy and growth loops: Build referral programs, customer advocacy, community, and other engagement or distribution loops.
- Events and field marketing: Own conferences, dealer events, activations, and Flai's overall event strategy.
- PR and company communications: Support announcements around fundraising, partnerships, product launches, and company milestones.
- An exceptional writer with a portfolio you own, not just contributed to.
Requirements
- 5+ years in content, brand, product, or growth marketing at a B2B tech company.
Nice to have
- Most marketers join after the story has already been written.
- This isn't one of those opportunities.
- A small, high-caliber team where your work has real impact from day one.
Compensation
- Competitive salary and meaningful equity.
Benefits
- Competitive salary and meaningful equity.
- Medical, dental, and vision.
Company info
- Curious about AI, energized by new markets, and comfortable figuring things out.
- High ownership, strong follow-through, bias toward shipping.
- You want your work to shape a company's trajectory, not just fill a content calendar.
- AI is creating category-defining companies across every industry.
This listing is sourced directly from Flai's careers page and normalized into a canonical job model.