Mng
Account Executive
Scranton, Pennsylvania
Sponsorship not specifiedDetected 4 days ago
SEOSEMCRMSalesAccount ManagementLead GenerationPipeline ManagementNegotiationExcelPublic SpeakingOrganizational SkillsMicrosoft Office
About the role
- Summary: The Times-Tribune, a subsidiary of MediaNews Group, is seeking an Account Executive to join the team!
- The Account Executive is responsible for the sales and development of digital marketing campaigns for target businesses and organizations.
- This role handles a high percentage of transactional selling with a large number of accounts.
Responsibilities
- Proactively prospect, qualify, grow, and maintain all sales activities, from lead generation through close in an assigned territory or category
- Develop prospecting leads using a variety of sources, including digital, radio, TV, and direct mail
- Maintain records of products sold and identify ways to increase advertiser spend
- Create marketing presentations and solution-based proposals based on information provided by the customer
- Interpret key sales metrics and develop strategies to reach sales success
- Collaborate with appropriate departments to create compelling media solutions for advertisers
- Manage a sales pipeline consistently through CRM
- Own the entire sales and retention cycle for each campaign, working with the assigned account analyst, client services, and the ad operations team
Requirements
- A proven track record of success driving revenue (e.g., ability to capture and close the deal)
- Strong organizational skills and the ability to handle multiple priorities
- The ability to work in a fast-paced, deadline-oriented, dynamic environment
- A professional, outgoing, and friendly demeanor with the ability to adapt sales techniques
- Proficiency at personal goal setting and a drive to exceed goals
- Analytical skills required for data-driven summary reports on campaign performance
- Proficiency in Outlook, Excel, Word, and PowerPoint
- Solid experience with SEO/SEM advertising sales and account management
- Must be willing to submit and pass the necessary required checks
- Must be available for shift work.
Benefits
- May be required to work various hours for coverage outside of normal business hours
Company info
- The Times-Tribune, a subsidiary of MediaNews Group, is the source for news in Northeast Pennsylvania, continuing a tradition of 150 years.
- Online and in print, The Times-Tribune holds government and elected officials accountable, investigates corruption and reports on political maneuverings.
- It is the indispensable source for essential local community, sports, and entertainment news.
- "4x Built In Best Places to Work Winner - 2023-2026"
- EEO Statement:
- We are an equal opportunity employer.
- All applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
- A full pre-employment background check and MVR will be conducted as part of the selection process.
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