narrativestrategies
Paid Media Manager
Washington, District of Columbia · Mid
Sponsorship not specifiedDetected 21 days ago
Strategic CommunicationsProcess ImprovementCommunicationOrganizational Skills
About the role
- Role Description Paid Media Managers are the interpreters between Narrative's client teams and its paid media function.
Responsibilities
- We leverage best practices in business, politics, and journalism to manage multi-faceted communications campaigns.
- Our bipartisan team of professionals operates in a highly collaborative environment where we support and value our clients and each other.
Requirements
- 3-5 years of hands-on paid media experience, including planning, campaign management, and performance reporting.
- Experience across multiple channels and tactics, including programmatic and paid social (Meta, LinkedIn, YouTube, Twitter/X).
- Strong strategic instincts and the ability to connect paid media tactics to broader campaign goals.
- Comfortable working in a fast-moving environment where priorities evolve and good judgment matters as much as process.
- Excellent organizational skills and the ability to manage multiple campaigns simultaneously without losing the thread on any of them.
- Clear and confident communicator, able to break down paid media concepts into straightforward, actionable information for clients and internal teams.
- Public affairs, advocacy, or political campaign experience is strongly preferred.
- About Narrative: Narrative is a strategic communications firm solving today's most demanding reputational and public affairs challenges. We leverage best practices in business, politics, and journalism to manage multi-faceted communications campaigns. Narrative's differentiating strength is its team and culture. Our bipartisan team of professionals operates in a highly collaborative environment where we support and value our clients and each other. That commitment is reflected in Narrative, having been recognized four years in a row as one of PR Week's Best Places to Work and as one of PRNews ' Agency Elite Top 100. Narrative offers a competitive 401k matching program and work-from-home flexibility on Fridays and around major holidays.
Nice to have
- Role Description
- Paid Media Managers are the interpreters between Narrative's client teams and its paid media function.
- They bring strategic perspective to every interaction
- translating client goals into smart media strategy, connecting tactical requests to broader campaign objectives, and ensuring that paid media is always working in service of the larger communications effort.
- This mid-level role typically requires 3-5 years of hands-on experience planning, managing, and reporting on multi-channel paid campaigns.
- They are additive - looking for opportunities to strengthen paid strategy, educate clients on what's possible, and proactively surface ideas that serve the campaign.
- Experience across programmatic, paid social (Meta, LinkedIn, YouTube, and others), and public affairs or political campaigns is strongly preferred.
- Typical Responsibilities
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