Ifrog Marketing Solutions

Ifrog Marketing Solutions

Performance Manager (Automotive, aka Marketing Strategist)

Hybrid (United States), Remote (United States)

Work authorization requiredDetected 20 days ago
StatisticsSEOSEMGoogle AdsGoogle AnalyticsCRMAccount ManagementForecastingResearchCollaborationPublic Speaking

About the role

  • The Performance Manager is responsible for developing, creating, and maintaining campaign strategy, marketing mix (e.g. channels, tactics, budgets, audiences, messaging), and overall account performance across iFrog partners.
  • In this role, you will collaborate with cross-functional teams-including, but not limited to Accounts, Search, SEO, Media, and Design-to drive results, as well as, formally meet with partners monthly to provide performance reviews.

Responsibilities

  • Develop and share best practices with Performance Department members to continually improve the quality, effectiveness, and efficiency of our processes.
  • Ability to create comprehensive marketing strategy, execute, and optimize it.
  • Partner Reporting & Consultation: Translating complex data sets into "human" insights for clients, explaining not just what happened, but why it happened and what the next strategic move should be.
  • Strategic Troubleshooting: Serving as the lead "problem solver" when a campaign underperforms, diagnosing whether the issue lies in the audience targeting, the creative, the landing page, or the technical setup.

Requirements

  • If you have high expectations, you've found your place.
  • Bachelor's degree in Marketing or related field.
  • 3+ years marketing agency experience.
  • Working knowledge of the automotive industry.
  • Ability to review, synthesize, and provide actionable insights on marketing performance.
  • Working knowledge of marketing strategies, metrics, analyses, and interpretations.

Nice to have

  • Automotive Products such as (e.g. Facebook AIA, Google VLAs) Experience in project management.
  • Working knowledge of dealer specific CRM and/or DMS Equal Opportunity Statement iFrog Marketing Solutions is an Equal Opportunity Employer.
  • We celebrate diversity and are committed to creating an inclusive environment for all employees.
  • We also participate in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States.

Benefits

  • Valuable medical, dental, and vision insurance: We also contribute towards your premiums.
  • Company paid life insurance coverage Ample paid time off: Take advantage of paid vacation, sick time, and observed holidays.
  • Invest in your future: Benefit from our 401(k) plan, enhanced by a company match.
  • Campaign Performance Analysis: Aggregating data from various platforms (Google Analytics, CRM, Ad Managers) to provide a holistic view of campaign health, moving beyond surface-level metrics to find true business impact.
  • Required Education & Experience: Bachelor's degree in Marketing or related field.
  • Preferred Education & Experience: Automotive Products such as (e.g. Facebook AIA, Google VLAs) Experience in project management.

Company info

  • Benefit from our 401(k) plan, enhanced by a company match.

Visa & Work Authorization

  • participate in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the United States
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This listing is sourced directly from Ifrog Marketing Solutions's careers page and normalized into a canonical job model.