Emeraldx

Event Marketing Manager

Alpharetta, GA

Sponsorship not specified$80k-$85kDetected 26 days ago

Data VisualizationAdobe Creative SuiteProject ManagementSEOEmail MarketingHubSpotSalesLead GenerationWordPressCommunication

About the role

About Emerald Emerald's talented and experienced teams grow our customers' businesses 365 days a year with products that create connections, deliver content, and drive commerce. We produce over 140 annual events, create and deliver content through print and digital channels, and power commerce through our seamlessly integrated in-person and digital
platforms and channels. For more information, please visit http://www.emeraldx.com.

Lead the development and execution of marketing plans to achieve delivery of business goals.
Create and executes multifaceted B2B marketing campaigns to increase brand/product awareness and increase sales conversions and audience registrations.
Work with show team to develop themes, ideas and concepts that attract and excite our demographic audiences.
Collaborate on endemic social media campaigns and channels to increase awareness, drive registrations, and engage community.
Working closely with the sales team, manage the pre-show communication to all customer to ensure a high-quality pre-show customer experience.
Help script and optimize messaging to advertisers, attendees, and sponsors.
Collaborate with partners to disseminate content across paid, owned and earned channels, including the process of managing production, and approval for all campaign materials.
Manage attendee communications for onboarding, promotions, and operations to ensure customer success.
Deliver team tracking and reporting, manage post-event report creation, working with Marketing Operations on key data points.
Working in platforms such as HubSpot and Power BI Establish and maintain strong working relationships with cross functional departments and colleagues, including Sales, Content, Sales Marketing, Marketing Operations and Operations.

Experience in email marketing and marketing automation platforms.
Experience in marketing content creation - emails, web copy, brochures, ads etc.
Ability to juggle and prioritize multiple projects.
This range may ultimately vary based on a candidate's qualifications and may be higher where required by applicable law.

Event marketing experience including ticketed marketing campaigns a plus.
Experience with SEO campaigns and strategies a plus.
Knowledge of Adobe Creative Suite applications a plus.
Experience with WordPress a plus Excellent organization and project management skills.

For more information, please visit http://www.emeraldx.com.
This position requires strong attention to detail and a creative mind as well as excellent verbal and written communications skills.
This position will report to our Alpharetta, GA office.

$80,000 - $85,000 Please note that this range reflects a reasonable estimate of the target compensation for this position.
This range may ultimately vary based on a candidate's qualifications and may be higher where required by applicable law.

If you need accommodation in our application process or have questions about our posted salary range, please email our Talent Acquisition team at Careers@EmeraldX.com.
If you need accommodation in our

This listing is sourced directly from Emeraldx's careers page and normalized into a canonical job model.