Mitratech
Paid Digital Marketing Manager
Remote Canada
Sponsorship not specified$80k-$85kDetected 16 days ago
SEMGoogle AdsContent CalendarsHubSpotSalesforceGoogle AnalyticsPerformance MarketingCadenceLeadershipPublic Speaking
About the role
- We believe our employees' enthusiasm fuels great work, so we seek individuals passionate about ownership, transparency, continuous improvement, and the delivery of exceptional client experiences.
Responsibilities
- Manage and optimise budget allocation across paid channels to support pipeline contribution, cost per lead, and return on ad spend, reporting results to senior leadership on a regular cadence
- Support organic social media activity across LinkedIn and other relevant platforms, contributing to a content calendar in partnership with the content and brand teams to build audience, drive engagement, and support GRC brand visibility
- Build, test, and optimise campaign creative, audience targeting, and landing page experiences to improve conversion rates across the funnel, from first click through to marketing qualified lead
- Partner with the Marketing Operations team to ensure accurate UTM tracking, attribution, and reporting across all paid and social channels; maintain clean funnel data in HubSpot and Salesforce
- Collaborate with Revenue Marketing teams to align paid programmes with campaign themes, ABM account lists, and pipeline priorities across North America, EMEA, and APAC
- Support the broader Digital and AI Visibility team in executing GEO and AEO content distribution strategies, including promoting answer-first content and thought leadership assets through paid amplification
- Mitratech is a proven global technology partner for corporate legal, compliance, risk, and HR teams.
- This role is based in Canada and operates as a key member of a globally distributed marketing team, collaborating closely with colleagues across the US, UK, and EMEA to deliver consistent, high-performing digital programmes at scale.
Requirements
- experience with Microsoft Ads
- familiarity with GA4 and UTM attribution best practices
- If you enjoy driving measurable impact through digital programmes and thrive in a fast-moving, AI-shaped marketing environment, you'll fit right in.
Nice to have
- Experience in GRC, compliance, risk, or enterprise SaaS is preferred
Skills
- Solid platform experience across Google Ads and LinkedIn Campaign Manager; experience with Microsoft Ads
- Fluent in English (written and spoken)
- Our approach to work is proactive, collaborative, and committed.
- The professionals who thrive at Mitratech balance individual excellence with strong cross-functional collaboration.
Compensation
- $80,000 - $85,000 annually CAD
Company info
- We're looking for an experienced, data-driven Paid Digital Marketing Manager to execute paid media and organic and paid social across our GRC portfolio.
Equal opportunity
- Mitratech will work with applicants requesting accommodation at any stage of the hiring process.
- Please email Recruiting@mitratech.com to request an accommodation.
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