e.l.f. Beauty

Sr. Manager, Brand Marketing, e.l.f. Cosmetics

New York, NY · Senior · Full-time

Sponsorship not specified$105k-$140kDetected 159 days ago

Brand StrategyLeadershipCommunicationPublic Speaking

About the role

At e.l.f. Cosmetics, we don't just launch products-we launch cultural moments.
The Global Senior Brand Manager plays a critical role in driving global go-to-market strategies and executing launches that are fearless, disruptive, and deeply connected to culture and community.
Sitting at the intersection of brand strategy, storytelling, and commercial excellence, this leader helps shape how e.l.f. shows up across global markets, channels, and cultures.

Lead end-to-end global go-to-market planning for key product and campaign initiatives, from positioning and strategy through rollout and post-launch analysis.
Partner cross-functionally with Innovation, Creative, Sales, Digital, Integrated Communications, International, Finance, and Legal teams to execute high-impact launches that drive brand and business growth.
Develop scalable launch frameworks and playbooks that accelerate speed-to-market and strengthen global launch capabilities.
Manage marketing budgets and track performance metrics to optimize investment and maximize ROI.
Lead compelling presentations and communications that align and mobilize internal teams and external partners around strategic initiatives.
Influence stakeholders across functions and markets to drive alignment and deliver launches with excellence at global scale.

Strong ability to balance strategic thinking with hands-on execution in fast-paced environments.
Analytical mindset with the ability to translate data into actionable strategy and business decisions.
Excellent communication and presentation skills, with the ability to influence senior stakeholders.
It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job.

experience in beauty, CPG, or lifestyle brands preferred.
6-8 years of experience in brand management, product marketing, or go-to-market leadership

Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last seven fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day

https://www.elfbeauty.com/work-with-us
We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5.

This listing is sourced directly from e.l.f. Beauty's careers page and normalized into a canonical job model.