Carmichael Lynch

Head of Social Strategy

Minneapolis; Philadelphia · Senior · Full-time

Sponsorship not specified$10k-$15kDetected 34 days ago

Brand StrategyInfluencer MarketingPerformance ManagementLeadershipCommunicationCollaborationProblem SolvingMentoring

About the role

What We Believe Carmichael Lynch is an integrated creative agency built on the belief that the strongest brands are brave enough to define their true purpose.
Since 1962, we've helped clients uncover their singular brand truth and turn it into work that can't be ignored.
Our Hiring Philosophy Carmichael Lynch is committed to creating a diverse, safe and welcoming workplace with opportunity for all.

Build and evolve a best-in-class social practice spanning strategy, content, community management, creator and influencer marketing, social commerce, paid social, social listening, and emerging platforms.
Establish standards, processes, tools, and technologies that drive excellence, innovation, and operational efficiency.
Identify emerging cultural trends, platform shifts, and technologies that create new opportunities for clients and the agency.
Lead social strategy and integrated communications planning for key client relationships.
Partner with brand strategy, creative, media, PR, influencer, analytics, and account teams to develop integrated marketing and communications solutions.
Partner with PR teams on reputation management, issues management, crisis communications, and community engagement strategies.
Lead social strategy for new business opportunities, thought leadership initiatives, and agency marketing efforts.
Partner with agency leadership on practice growth, investment priorities, and planning.
Lead, mentor, and inspire a high-performing social team.
Build team capabilities through coaching, training, career development, and succession planning.

10-15+ years of experience in social strategy, digital marketing, communications planning, public relations, media, or integrated marketing.
Experience advising executive-level clients and contributing to new business growth and agency development.
Bachelor's degree in advertising, marketing, communications, journalism, PR, or a related field or equivalent professional experience.
Strong knowledge of communications planning, customer journeys, channel strategy, and integrated marketing.
Expertise in social listening, cultural intelligence, analytics, and performance measurement.
Familiarity with social technologies, publishing platforms, listening tools, analytics solutions, and emerging AI-enabled marketing capabilities.
Experience
Significant agency experience leading social strategy for major brands.
Proven success building, scaling, or leading a social practice, department, or capability within an integrated agency environment.
Expertise
Deep understanding of social platforms, audience behavior, content ecosystems, creator marketing, community management, social commerce, and paid social.
Understanding of how social integrates with creative, media, PR, experiential, and broader communications efforts.
Leadership Competencies
Exceptional strategic thinking and problem-solving abilities.

$170,000 - 190,000 annually
Professional Development (performance reviews 2x annually, training opportunities related to your field of development, one-on-ones with managers, etc.)

We strive for inclusion, equity and diversity in both our words and actions.
We offer competitive, equitable salaries (reviewed annually to ensure equity and competitiveness)
A strong, vibrant, continually-evolving Diversity, Equity and Inclusion belief (in thought and action), encompassing our agency and our Employee Resource Groups (ERGs).
Define and lead the agency's social vision, philosophy, methodologies, and best practices.

This listing is sourced directly from Carmichael Lynch's careers page and normalized into a canonical job model.