Fox
Product Manager II
New York, New York, USA · Mid
Sponsorship not specified$114k-$150kDetected 2 days ago
Agentic AIProduct ManagementProduct StrategyAgilePRDsStrategic CommunicationsCRMResearchCommunication
About the role
- This Product Manager II is responsible for converting anonymous visitors into known users, maximizing acquisition, driving account creation, and establishing the early engagement patterns that turn first-time visitors into loyal, returning readers and viewers.
- That includes acquisition touchpoints, onboarding surfaces, and the product layer around account creation and authentication.
Responsibilities
- Own the end-to-end product strategy for the new user experience from first visit through the identification event where a user's consumption behavior becomes known
- Build and maintain a roadmap for acquisition and onboarding surfaces, prioritizing based on audience impact, conversion data, and strategic value
- Identify and own acquisition touchpoints that product can influence, including app store listings, install flows, and pre-authentication experiences across web, mobile, and connected TVs
- Define what a differentiated FNM onboarding experience looks like and build toward it, including leveraging our CRM platform to deliver feature-driven onboarding campaigns
- Partner with Core Experiences on authentication infrastructure while owning the product experience around all account creation and login touchpoints
- Optimize the full acquisition funnel for unidentified users, maximizing CTR, session depth, and conversion to known user status
- Partner with CRM and marketing teams to ensure product surfaces support campaign goals, contributing product perspective on what features and capabilities can be leveraged to drive acquisition
- Design and execute A/B tests to validate acquisition and onboarding hypotheses
- Serve as the primary product point of contact for engineering, design, data, and marketing teams on all new user workstreams
- Write clear PRDs and user stories that give engineering teams what they need to build confidently
Requirements
- Success in this role requires analytical rigor, a strong grasp of user behavior, and the ability to operate independently on a lean team managing multiple workstreams.
Compensation
- Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $114,000.00-150,000.00 annually.
Benefits
- View more detail about FOX Benefits.
This listing is sourced directly from Fox's careers page and normalized into a canonical job model.