zetaglobal

zetaglobal

Manager, Editorial Lead

Remote - United States

Sponsorship not specified$110k-$120kDetected 23 days ago
Growth MarketingCadenceLeadership

About the role

  • This role is responsible for defining the editorial strategy, content priorities, and storytelling approach for Zeta's blog in partnership with Product Marketing, Growth Marketing, and other stakeholders across the business.
  • This includes pitching ideas, writing original posts, and editing contributions from across the business, especially from Product Marketing teams - turning product updates, features, and ideas into clear, useful stories for specific audiences.
  • You'll work closely with Product Marketing and Growth Marketing to identify the most important stories to tell, align content to business priorities, and ensure execution against the editorial roadmap.

Responsibilities

  • Own the editorial strategy, content roadmap, and editorial calendar for Zeta's blog, aligned to product priorities and growth marketing goals
  • Partner closely with Product Marketing, Product, and other stakeholders to identify content opportunities that support launches, strategic initiatives, and key business priorities
  • Partner with Growth Marketing to align content to campaigns, priority audiences, and pipeline goals
  • Build content that performs well in search and AI-generated answers, applying GEO (Generative Engine Optimization) principles to ensure it's easy to find, understand, and trust
  • Maintain a high bar for writing quality, voice, and editorial consistency
  • Drive content from planning through publication, coordinating contributors, stakeholders, reviews, and approvals to ensure timely execution
  • Use performance insights, audience trends, and business priorities to inform editorial decisions and optimize future content investments
  • We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work.
  • We provide a forum for employees to celebrate, support and advocate for one another.
  • We're looking for a strong storyteller to lead Zeta's editorial strategy and create content that helps Zeta reach new audiences.

Requirements

  • 6+ years of experience in editorial, content, or product marketing within a B2B technology company
  • Ability to quickly understand product concepts and translate them into clear, engaging stories for different audiences

Compensation

  • The salary range for this role is $110,000 - $120,000, depending on location and experience.

Benefits

  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

Company info

  • Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.
  • The Role
  • You'll lead the evolution of Zeta's blog - building it into a destination for product stories, insights, and perspectives. The blog will serve as a foundation for content that gets amplified across campaigns, social, and events to support top-of-funnel growth and pipeline.
  • Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.
  • Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI.
  • Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs.
  • Zeta was founded in 2007 by David A.
  • Steinberg and John Sculley and is headquartered in New York City with offices around the world.
  • To learn more, go to www.zetaglobal.com.
  • ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently.
Apply directly at zetaglobal →Create a free account for alerts like thisView zetaglobal immigration profile

This listing is sourced directly from zetaglobal's careers page and normalized into a canonical job model.