Pigment

Pigment

Head of Revenue Marketing

San Francisco or New York · Senior

Sponsorship not specified$200k-$280kDetected 62 days ago
A/B TestingStakeholder ManagementSEOHubSpotSalesforcePerformance MarketingBusiness DevelopmentOutbound SalesLeadershipCommunication

About the role

  • This role sits within Marketing and works cross‑functionally with GTM, RevOps, and CS globally.
  • This role requires someone who is equally comfortable shaping strategy at the highest level and rolling up their sleeves to execute in a fast-moving, AI first environment.

Responsibilities

  • Drive comprehensive marketing plans including budget allocation and resource management to align with Pigments go-to-market strategy.
  • Define the integrated demand generation strategy across paid, organic, outbound and lifecycle channels to drive pipeline growth and expansion.
  • Develop quarterly pipeline and ROI targets, and present performance insights to the executive team.
  • Build and scale the growth function by establishing core processes, metrics, and experimentation frameworks.
  • Create and scale growth programs that improve account engagement, pipeline creation, conversion, and sales efficiency.
  • Build processes, and activation models that operationalize efforts across outbound, ABM, digital, field, and sales-led motions.
  • Cross-Functional Execution: Partner closely with regional sales leaders, field marketing, product marketing, marketing and revenue operations, and business development teams to align growth motions into go-to-market execution.
  • Team Leadership: Build, mentor, and manage a high-performing team responsible for building and operationalizing strategic growth programs with speed, rigor, and strong cross-functional alignment.
  • Executive Alignment: Communicate strategy, progress, and recommendations clearly to senior stakeholders, building buy-in for new approaches and influencing broader demand generation strategy.
  • gram Builder: Demonstrated success building repeatable demand programs and growth motions that drive measurable pipeline impact and can scale across teams, segments, or regions.

Requirements

  • The ideal candidate brings a strong mix of strategic thinking, operational discipline, and demand generation expertise, with a proven ability to turn insight into repeatable pipeline impact.
  • Expertise in PLG, buyers journeys and lifecycle programs
  • 10-15+ years of relevant growth and demand generation experience: Proven success leading strategic growth, demand generation, ABM, or outbound programs in a high-growth B2B SaaS environment. Previous experience in a sales organization is a plus.

Nice to have

  • Hands-on familiarity with tools and workflows across the modern growth stack, including Clay, N8N, Salesforce, Hubspot, Common Room, and similar platforms.
  • Experience in leveraging agentic technology in a GTM context is a plus.
  • Scalable Pro coordinated plays across marketing and sales channels to improve targeting, timing, and account engagement.
  • 10-15+ years of relevant growth and demand generation experience: Proven success leading strategic growth, demand generation, ABM, or outbound programs in a high-growth B2B SaaS environment.
  • Previous experience in a sales organization is a plus.

Compensation

  • $200k-$280k
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This listing is sourced directly from Pigment's careers page and normalized into a canonical job model.