Gen Digital Inc.

Gen Digital Inc.

Head of Product Marketing, Engine

USA - New York, NY · Senior

Sponsorship not specifiedDetected 39 days ago
A/B TestingProduct ManagementProduct StrategyPerformance MarketingSalesOutbound SalesLeadershipCommunication

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odds of building a lasting career here

42Risky
Cap-exempt (no lottery)0
Sponsors this role100
Entry-level history0
PERM / green-card track0
Lottery odds40
Fits your clock70

Thin sponsorship signal and lottery-bound. A low-probability bet with your clock running. Prioritize cap-exempt roles and proven entry-level sponsors first.

Lottery odds assume a STEM candidate.

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Employer immigration record

from this employer's Department of Labor filings

Green-card follow-through: 100%

Of 7 labor certifications old enough to have been used, 0 expired without the employer filing the next step. Median time from filing to decision: 486 days.100% of their filings were for a worker who already held the job.Only certifications past the 180-day window are counted — recent ones cannot have expired yet.

Files H-1B transfers

6 transfer filings in the last year, covering 6 workers. Median labor-condition decision: 8 days. An employer that already files transfers is one that can take over an existing H-1B.

Sourced from Department of Labor LCA, PERM and prevailing-wage disclosure data. Employer matching is by name, so figures may be split across an employer's legal entities. Absence of a filing means none appears in our copy of the data, not that none exists.

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About the role

  • This is a highly cross-functional leadership role at the intersection of product, sales, partnerships, growth, analytics, and brand.

Responsibilities

  • Own product marketing strategy for Engine
  • Build the positioning and messaging architecture for Engine's platform, solutions, and key verticals.
  • Clarify Engine's value proposition across multiple audiences, including financial institutions, marketplace partners, publishers, fintechs, and internal stakeholders.
  • Lead go-to-market for new products, capabilities, and verticals
  • Partner with Product, BD, and Strategy teams to bring new capabilities to market.
  • Develop launch strategies for new experiences, integrations, partner-facing features, and monetization products.
  • Drive commercial impact
  • Create sales and partnership enablement materials that improve how Engine is sold.
  • Partner with Sales and Partnerships to improve win rates, shorten sales cycles, and increase expansion within existing accounts.
  • We're always looking for smart, fearless and high-impact talent who see AI as a teammate - leveraging it to move faster and deliver meaningful results.

Requirements

  • 10+ years of experience in product marketing, go-to-market, or related strategy roles, with meaningful leadership experience.
  • Experience in fintech, embedded finance, marketplaces, SaaS platforms, performance marketing ecosystems, or other complex multi-sided businesses.
  • Proven track record launching and scaling products that require strong cross-functional coordination.
  • Strong experience with positioning, messaging, packaging, and sales enablement.
  • Ability to understand technical and data-driven products and translate them into customer-facing value.
  • Experience partnering closely with Product, Sales, Partnerships, and Executive teams.
  • After you submit your application, you can expect the following steps in the recruitment process:
  • Strong analytical orientation with comfort using performance data to inform strategy and iteration.
  • Excellent written and verbal communication skills, including executive-level storytelling.
  • People leadership experience, including building teams and operating mechanisms, is preferred.

Nice to have

  • B2B2C or platform business model experience.
  • Experience marketing marketplace products.
  • Experience across financial product categories such as lending, cards, savings, insurance, or adjacent consumer-finance products.
  • Experience working in regulated categories or environments with compliance considerations is strongly preferred.

Compensation

  • The annual base salary for this position is expected to be between $250,000 and $300,000.

Benefits

  • Together, we share a collective passion and vision to protect consumers and help them grow, manage and secure their digital and financial lives.
  • When you're part of Gen, you'll have the flexibility, tools and support to do your best work and grow your career - from flexible working options and time off to competitive pay, benefits and well-being programs.
  • We create room for healthy debate, experimentation and continuous learning, and we seek out people with different experiences, identities and ideas to join our team.
  • Engine powers search, comparison, recommendation, and checkout experiences across financial products, with flexible implementation options ranging from hosted partner pages and embeds to APIs and SDKs.

Company info

  • At Gen, we are scrappy and relentlessly customer driven.
  • If this sounds like you, we'd love you to be part of Gen.
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This listing is sourced directly from Gen Digital Inc.'s careers page and normalized into a canonical job model.