Bluefish AI

VP of Sales

New York, Hybrid · Vp

Sponsorship not specifiedDetected 96 days ago

SwiftMarketing AnalyticsSalesforceSalesOutbound SalesForecastingCadenceLeadershipMentoring

About the role

The go-to-market motion is transitioning from founder-led to team-led.
The inbound pipeline is strong and growing.
The VP of Sales will inherit a team of six - one head, three directors, two juniors and will be expected to sell alongside them before reorganizing them.

Sales org designer - proven ability to hire, develop, and where necessary replace enterprise sales talent. Has built a team, not just managed individuals.
Own New Logo Revenue: Take accountability for the new business number - Fortune 500 brands across financial services, luxury, CPG, travel, pharma, cosmetics, and apparel. Build repeatable pipeline from both inbound referrals and a new outbound motion.
Build the Outbound Engine: The current motion is predominantly inbound.
The VP of Sales will build Bluefish's outbound capability from scratch - account targeting, sequencing, SDR structure, and pipeline contribution targets - layered on top of inbound, not replacing it.
Scale and Develop the Team: Grow the new logo team from six to fifteen to twenty high- powered enterprise sales directors. Define the hiring profile, execute against it quickly, and build the coaching and performance culture that makes the team elite.
Build consensus across search, content, brand, PR, commerce, and C-suite buyers.
Establish Process and Forecast Discipline: Install the operating cadence, pipeline hygiene, and forecast rigor the business needs as it scales. Build the infrastructure that makes outcomes predictable.

Understands that in a complex enterprise sale, the ability to listen is more valuable than the ability to pitch.

The ability to sit across from a Fortune 500 CMO or VP of Marketing and run a deeply consultative, non-transactional enterprise sale is a baseline requirement, not a bonus.
Define the ICP and Coverage Model: Establish clear segmentation, coverage models, and quota structures as the business grows.

Grow the new logo team from six to fifteen to twenty high- powered enterprise sales directors.
Define the hiring profile, execute against it quickly, and build the coaching and performance culture that makes the team elite.
Comfortable in the ambiguity of an early-stage company building a new category.
Does not wait for the perfect infrastructure before getting results.
Builds the plane while flying it.
Genuinely curious about AI, marketing technology, and the shift in how enterprise brands reach consumers.
Product-agnostic sellers will not thrive here - this role requires someone who cares deeply about what they are selling.
Bluefish was built for the Fortune 500 from day one.
Every product decision, every hiring decision, and every sales motion is optimized for the most sophisticated marketing buyers in the world.
This is not a company that will retrofit its platform for the mid-market.

This listing is sourced directly from Bluefish AI's careers page and normalized into a canonical job model.