seoplus

Digital Media Planner

Ottawa, Ontario

Sponsorship not specified$50k-$70kDetected 20 days ago

Google AdsMeta AdsWritingGoogle AnalyticsCustomer SupportResearchCommunicationCollaborationProblem Solving

About the role

In this role, you will have the opportunity to shape, execute, and optimize paid advertising strategies across various advertising platforms.
Primary Responsibilities

Take ownership and accountability for client results and implement measurable steps to improve client satisfaction, retention, and overall client value.
Design or source creative assets (static, animated, or video) for paid social campaigns across Google, Meta, LinkedIn, TikTok, and other relevant platforms, aligning creative with campaign strategy and platform best practices.
Collaborate with cross-functional teams such as creative, analytics, and web development to ensure cohesive and optimized paid ad campaigns.
As a Digital Media Planner, you will play a pivotal role in managing and optimizing client Pay-Per-Click campaigns, working to deliver tangible and measurable results.

Proven experience managing PPC campaigns across multiple platforms, with a track record of achieving positive ROI and revenue growth through strategic initiatives.
In-depth knowledge of PPC advertising, including keyword research, bid management, ad copywriting, and A/B testing.
Proficiency in PPC analytics tools and platforms, such as Google Analytics, Google Ads, Microsoft Ads, Meta Ads, and LinkedIn Ads.
Proficiency in Google Tag Manager
Proven examples of at-risk client recovery, turning around campaign results using strategic approaches.
Ability to work in a fast-paced, results-oriented environment.
Proof of holistic marketing/strategy training.
Demonstrated ability to create or direct the development of creative assets for paid social media campaigns, ensuring strong visual performance across Meta, LinkedIn, TikTok, etc.
Experience leveraging automation tools to create PPC-specific efficiencies.
Exceptional communication and client-facing skills.
Strong analytical and problem-solving abilities.
If you're a results-oriented marketing professional with a passion for PPC advertising and a desire to drive business growth, we encourage you to apply for the Digital Media Planner position at seoplus+. Help us deliver exceptional results for our clients and contribute to the future of our Paid Ads department.
To apply, please submit your resume and a cover letter detailing your relevant experience and achievements.

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This listing is sourced directly from seoplus's careers page and normalized into a canonical job model.