Choice Hotels International Services Corp.
Marketing & Digital Strategy Manager
Chicago IL - Radisson Blu Aqua Chicago · Director · Full-time
Sponsorship not specifiedDetected 30 days ago
ExpressEmail MarketingBudgetingIntellectual PropertyPhotographyResearchCommunicationPublic SpeakingMicrosoft Office
About the role
- Choice Hotels International, Inc (NYSE: CHH) is one of the largest lodging franchisors in the world.
- A challenger in the upscale segment and a leader in midscale and extended stay, Choice ® has more than 7,400 hotels, representing over 625,000 rooms, in 45 countries and territories.
- The award-winning Choice Privileges ® loyalty program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks.
Responsibilities
- Manage and maintain all hotel graphics, photos, logos, intellectual property
- Monitor and manage daily media optimization and recommendations
- Partner with Social Media and other digital marketing vendors to test and analyze advertising and awareness campaigns and performance metrics, using internal social analytics and measurements tools to optimize performance and meet business objectives.
- Update and maintain inventory of sales kits, brochures, facility guides, hotel color level maps, fold out check-in maps, and other printed materials - ensure any needed edits/updates are made prior to reorder
- Coordinate the design and production of graphics and collateral from beginning to end - provide direction, edits or write out concept, review rounds of proofs, and coordinate printing and installation
- Maintains hotel graphics, photos, logos, and other intellectual property
- Maintains Marketing Material
- In-house Hotel Channel - Manage and maintain the promo channel; consistently update
- Proactively search out promotional opportunities with local attractions; maintain relationships with industry partners (Arts Councils, City Governments, Tourist Attractions etc.)
- Manage Custom Keycards - inquiries, negotiations, quote & ordering, artwork proofing, securing/processing payment, label individual sleeves when arrive and coordinate front desk distribution
Requirements
- Required to stand, sit, and walk for extended periods of times
- Ability to model Choice's Cultural Values: Welcome and Respect Everyone, Be Bold, Be Quick, Listen, Be Curious and Show Integrity are key to our success in inspiring Loyalty, Growth, and the Hospitality Spirit.
Compensation
- Create and maintain project schedule for hotel marketing initiatives to coincide with annual budget and quarterly performance goals
Benefits
- Full benefits package to our full-time employees, including health, dental, vision, short & long term disability, auto insurance, and more
- Employer paid Accident insurance and HSA contribution
- 401(k) Retirement Plan
Equal opportunity
- Choice Hotels International is an equal opportunity employer and affirmative action employer.
Visa & Work Authorization
- Review incoming advertising, promotional, and sponsorship opportunities – discuss with Director of Sales and Marketing
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